Digital Marketing Automation Specialist
hace 6 días
Job Summary
The role of MarTech Stack Development Specialist will focus on the development, integration, and daily operations of the marketing technology stack, with a primary focus on marketing automation. The Specialist will partner with internal and agency stakeholders to ensure the MarTech stack supports efficient management and execution of key Lead Generation functions, improving business performance.
Key Responsibilities
- Develop and integrate marketing automation programs
- Collaborate with stakeholders to ensure MarTech stack supports business goals
- Manage daily operations of marketing technology stack
Requirements
Experience and Education
- Minimum three years of experience with marketing automation platforms, CRM systems, marketing analytics, and marketing process development
- Experience with Google Marketing Platform and Segment (CDP) preferred
Other Critical Skills
- Marketing and advertising technologies – intermediate
- Marketing automation – intermediate
- Programming – intermediate
- Segment (or other CDPs) - intermediate
- Google Marketing Platform - intermediate
- JavaScript - intermediate
- APIs - intermediate
- Fluent in English
Benefits
This position comes with a competitive compensation and benefits package, including a comprehensive benefits package, home office model, career development opportunities, and flexible work arrangements.
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