Senior Field Marketing Manager
hace 3 semanas
Are you interested in a challenging role that aligns with our company's growth objectives?
We are seeking a motivated Senior Field Marketing Manager to join our dynamic team at Stibo Systems, a global company with a strong presence in the LATAM region.
This role is focused on driving brand awareness and lead generation through the execution and optimization of demand generation strategies, encompassing digital campaigns, content syndication, virtual and in-person events, and Account-Based Marketing (ABM) initiatives.
Key Responsibilities:
- Develop and execute regional marketing campaigns aligned with Global Campaigns to drive brand awareness and lead generation.
- Leverage and refine marketing content to create effective nurture programs targeted to our audience.
- Coordinate events with third-party vendors and partners, including virtual seminars, fireside chats, and networking events.
- Measure and report on campaign performance, evaluating outcomes against established goals.
- Implement and oversee ABM tactics for the region in close collaboration with sales teams.
Qualifications:
To be successful in this role, you will need:
- 7+ years of experience in marketing, including 5+ years in a Field Marketing role within the B2B sector.
- Proven experience in SaaS companies, with a solid understanding of the SaaS business model.
- Strong track record of integrated, multi-channel, multi-touch marketing campaigns.
- Ability to work cross-functionally with global teams, managing multiple projects simultaneously.
- Proficiency with CRM and marketing automation tools (e.g., HubSpot, Salesforce).
- Fluency in English, with excellent communication skills to build rapport with prospects and customers.
We offer a hybrid work model, flexible working hours, and a range of benefits, including a comprehensive health insurance plan, access to learning platforms, and opportunities for professional growth and development.
If you are a motivated and creative marketing professional with a passion for driving business growth through innovative marketing strategies, we encourage you to apply for this exciting opportunity.
We are an equal opportunities employer and welcome applications from a diverse range of candidates.
Apply now to take the first step in your journey with Stibo Systems.
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