Lead Brand Marketing Strategist, Midscale Hotel Brands

hace 6 días


Xico, México Marriott International, Inc A tiempo completo
About the Role

We are seeking a highly skilled and experienced Lead Brand Marketing Strategist to join our team at Marriott International. In this role, you will be responsible for developing and executing marketing strategies that drive brand growth and preference for our midscale hotel brands in the Caribbean and Latin America.

Key Responsibilities
  • Develop and implement comprehensive brand marketing plans that align with business objectives
  • Collaborate with cross-functional teams to launch integrated marketing campaigns and activations
  • Analyze consumer insights and trends to inform brand strategy and messaging
  • Leverage data and analytics to measure campaign effectiveness and ROI
  • Maintain strong relationships with internal stakeholders, including development, design, and public relations teams
Requirements
  • 10+ years of experience in brand marketing, preferably within the hospitality industry
  • Proven track record of driving brand growth and preference through strategic marketing initiatives
  • Exceptional analytical and problem-solving skills, with ability to leverage data to inform marketing decisions
  • Strong communication and presentation skills, with ability to effectively collaborate with cross-functional teams
  • Bachelor's degree in Marketing, Business Administration, or related field; MBA or advanced degree preferred
Salary Information

We offer a competitive salary range of $120,000 - $180,000 per year, depending on experience and qualifications.



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