Senior Trade Development Manager

hace 2 semanas


Xico, México Bayer A tiempo completo

Bayer: Innovating for a Better Life

About the Role:

We are seeking a highly skilled Senior Trade Development Manager to join our team at Bayer. As a key member of our Commercial Development team, you will be responsible for planning, designing, and implementing customer strategies to drive sell-out growth and profit.

Your Key Responsibilities:

  • Create and execute Trade Master Plans by customer, ensuring sell-out growth plans above the market.
  • Secure Joint Business Planning with customers, follow up, and implementation.
  • Develop shopper marketing campaigns tailored to customer and channel needs, generating relevance at the point of sale.
  • Manage customer budgets to drive maximum achievement of sales, profit, and ROI.
  • Implement the optimum promotional strategy for brands with customers, securing NRM recommendations and post-evaluation.
  • Build strong commercial relationships with Key Account managers to develop continuous growth plans.
  • Ensure plan implementation by customer, creating relevant engagement with the Field Force team.

What We're Looking For:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Excellent English language skills (90% writing, reading, and oral) and presentation skills.
  • Experience in Trade & Shopper Marketing, preferably in the OTC and/or FMCG industry.

About Bayer:

Bayer is a global company with a focus on life sciences, health, and agriculture. Our products and services are designed to benefit people and improve their quality of life. We offer a culture that values the passion of our employees for innovation and empowerment.

Join Bayer and be part of a team that makes a difference



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