Marketing Strategy Coordinator
hace 2 días
At Radwell International, we are seeking a highly skilled Marketing Strategy Coordinator to join our team in Mexico. This is an exciting opportunity to develop and adapt marketing messaging and branding strategies specifically for the Mexican and South American audiences.
We offer a competitive salary of $60,000 - $80,000 per year, depending on experience, and a comprehensive benefits package including health insurance, retirement plan, and paid time off.
Job DescriptionThe Marketing Strategy Coordinator will be responsible for localized communication, website management, cross-department coordination, content creation, campaign execution, and generating media effectiveness metrics. The ideal candidate will have a minimum of 2 years of experience in B2B Marketing and a proven track record in managing websites and social media platforms.
- Localized Communication: Develop and adapt marketing messaging and branding strategies specifically for the Mexican and South American audiences.
- Website Management: Regularly update and optimize the local website to ensure it reflects current promotions, initiatives, and the brand's core values.
- Cross-Department Coordination: Collaborate with technical teams to ensure website functionality and seamless integration of marketing content.
- Content Creation: Produce high-quality, engaging content tailored for various platforms, including blogs, social media, and email campaigns.
- Campaign Execution: Design and implement effective email and social media marketing campaigns to drive brand awareness and engagement within the region.
- Generate Media Effectiveness Metrics: Develop and analyze metrics to evaluate the performance of media campaigns and inform future strategies.
We are looking for a team-oriented individual with excellent communication skills, strong adaptability, and initiative. The ideal candidate will also have proficiency in design tools and software for creating compelling visual content.
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