Performance Markting Specialist

hace 1 día

Mexico City Metropolitan Area EBC Financial Group A tiempo completo

EBC Financial Group is a London-founded global financial services company with operations in Hong Kong, Singapore, Sydney, Tokyo, and LATAM.

We deliver brokerage services, asset management and investment solutions, supported by a leadership team with 30+ years of global markets experience.

As we rapidly expand in LATAM, we are looking for a highly analytical Performance Marketing Specialist to accelerate our growth.

What you'll do


• Plan, execute, and optimize performance campaigns across Meta, Google, TikTok, and paid placements


• Build and maintain dashboards tracking KPIs (CPA, ROAS, CTR, CAC, LTV, retention)


• Run structured A/B and multivariate tests across creatives, audiences, and funnel stages


• Manage budget pacing, forecasting, and ROI-driven allocation


• Turn data insights into actionable changes to scale acquisition and retention


• Partner with Marketing, Content, Product and Sales to align strategy and execution


• Support LATAM expansion by testing new markets, audiences, and channel mixes

What we're looking for


• 3–5+ years managing paid media in performance roles


• Strong command of GA4, Meta Ads Manager, Google Ads, and attribution tools


• Advanced analytical aptitude—comfortable working in spreadsheets, optimizing funnels, and explaining data


• Ability to make decisions based on insights rather than assumptions


• Data-obsessed, curious, and experiment-driven mindset


• Excel/Sheets required; SQL is a plus

  • Fluent Spanish & English

Nice to have


• Experience in fintech, trading, or financial-services brands


• Familiarity with CRO, landing page tools or pixel/config troubleshooting


• Understanding of CFDs, forex and retail trading audiences

  • Join EBC and help build one of the most trusted and fastest-growing financial brands in LATAM through data, experimentation, and real performance impact.

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