Partner Communications Manager, Mexico
hace 7 días
Marcom is the creatively-led global team that oversees Apple's consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.
Apple is seeking a Partner Communications Manager who will own the development of innovative partner-led marketing strategies and excellent communications that feature Apple products or services. They will shape how Apple shows up within our partners' physical and digital environments. This role requires extensive collaboration across many teams, internationally and locally, both internally at Apple and externally with partners.
Description
Develop deep understanding of the Apple brand, the partner's brand, and the local market to help drive an innovative partner strategy and amazing partner creative for all Apple products and services.
Work across the organization to understand both macro trends and communications-specific insights and results. Synthesize findings into insights to drive optimization of future efforts, internally and with partners.
Work with cross-functional teams to identify and develop partner strategies and communication plans, including advertising, digital channels and the partner's owned marketing channels in-store and online.
Ensure timely and seamless development of all partner-led communications from advertising to the partner's owned marketing channels in-store and online.
Develop and drive efficient processes to improve the quality and effectiveness of the partner work as well as the efficiency of the path to get there.
Lead the development and delivery of communication workshops with partners' senior marketing teams and agencies.
Oversee quarterly fiscal planning to ensure budgets and resources are allocated to support key Partner Communications initiatives.
Preferred Qualifications
Ability to delve deep into a partner's business, marketing strategy and consumer insights, to understand challenges and find opportunities.
Previous experience in building and championing Marketing Partnerships focused on entertainment, subscriptions and services.
Rich experience of digital platforms (social, eCRM, e-commerce platforms, content, performance marketing, digital in-store) and how they can be leveraged to deliver the most compelling product experience throughout the customer journey.
Experience working with creative teams, building and collaborating on great work.
Should thrive in being a part of a cross-functional team, yet also have the ability to lead.
Passion and eagerness to drive thoughtful strategy, build innovative communication plans and develop great creative and integrated campaigns.
Flexible and adaptable in a dynamic environment while working as a member of an impactful team.
Skilled in prioritizing multiple, complex, concurrent projects. Able to respond and adapt to the needs of a highly matrixed organization, and ensure that work is delivered to a high standard while adhering clearly to defined business and marketing objectives.
Highly adaptive, able to identify issues and proactive problem solving critical to success. An agile self-starter, results oriented and able to deal with ambiguity.
Minimum Qualifications
7+ years experience in marketing communications.
Solid experience in account management and/or strategy with an advertising agency or in-house marketing communications for a global brand.
Relevant experience in brand communications - from strategy to execution to analysis of results.
Proficiency in English and Spanish.
Apple is an equal opportunity employer that is committed to inclusion and diversity. Apple provides reasonable accommodations to applicants with disabilities and in accordance with local requirements. Apple is a drug-free workplace.
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