Marketing Cloud Deliverability
hace 3 días
About Capgemini Group
Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 300,000 team members in nearly 50 countries. With its strong 50-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms.
We are currently looking for a Marketing Cloud Deliverability & Performance Sr Specialist to join our team in Mexico City, Aguascalientes or Toluca. As an Email Deliverability & Performance Specialist, you will be responsible for implementing Marketing email campaigns and to monitor emails deliverability, gather performance metrics, and prepare reporting or dashboards with relevant KPIs, as part of RTB activities as well as multi-platform projects implementations. You will collaborate across function business and IS teams from project discovery through implementation and post go-live. Email Deliverability & Performance Specialist using Salesforce Marketing Cloud, Salesforce Platform and Salesforce CRM-A to monitor, track and report on campaign performance working closely with Marketing Stakeholders to improve and optimize customer marketing journeys. Requires ability to develop solutions cross-cloud, specifically under CRM Analytics Platform, to create cross domain reporting and insights.
A Day in the Life:
- IP Reputation Define strategies to maintain proper levels of reputation.
- Email deliverability Monitor deliverability and related metrics (opens, clicks...)
- Reports and Dashboards design, build and create actionable insights from relevant data.
- QA execute and document proper testing of email campaigns
- ISP Relationship to solve issues related to blocking or blacklisting
- Problem Solving act independently and collaborate (as needed) to solve complex business and technical problems
- Think Big but Act in Present Able to visualize big picture and / or roadmaps but act in present to deliver solutions in agile framework. Break down complex issues into easily explainable terms, in a business voice.
- Team Player and Collaborative to ensure working with business and IS teams, business analysts, project managers, program managers and executive sponsors
- Knowledge and experience of Automotive OEM industry a plus.
Who We're Looking for:
- Bachelor's degree or equivalent experience
- 3 - 5 Years Information Systems / Digital experience with emphasis in the following:
- Minimum 2 years' experience using mailing tools (Salesforce Marketing Cloud preferred, MailChimp, Adobe Experience Cloud, IBM Unica Campaign or equivalent).
- Experience using Email Testing/QA tools, to validate rendering and copy accuracy.
- IP reputation
- Campaign monitoring, reporting and deliverability
- CRM Analytics
- Relationship with ISPs to remediate blocking and blacklisting issues
- Upper intermediate English
Desired:
- Advanced English desired
- Advanced Technical Degree preferred
What you will love about working with us:
- At Capgemini we're always looking ahead.
- We reimagine possibilities, and we innovate with technology to bring ideas to life.
- We encourage flexibility in how, when, and where people get their work done, allowing a better work-life balance, and greater empowerment.
- They partner with their managers to find an arrangement that works best for their role and their circumstances.
- We offer game-changing programs to accelerate the growth of our people and the development of their expertise.
What you need to know about what we offer:
- Excellent compensation and benefits
- Career path, trainings and real growth opportunities
- Engaging and challenging projects.
- Excellent work environment and culture.
- Open and Effective management.Highly professional and collaborative teams.
At Capgemini Mexico, we aim to attract the best talent and are committed to creating a diverse and inclusive work environment, so there is no discrimination based on race, sex, sexual orientation, gender identity or expression, or any other characteristic of a person. All applications welcome and will be considered based on merit against the job and/or experience for the position.
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