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Remote Brand Copywriter

hace 3 semanas

Ciudad de México, Ciudad de México Design Pickle A tiempo completo

Overview:

We are seeking a talented Brand Copywriter to provide creative and strategic writing services that support Design Pickle's customers in developing compelling, on-brand messaging that connects with audiences and supports business goals. The contractor will deliver professional copywriting expertise across multiple communication channels, including digital advertising, social media, email campaigns, websites, and other content platforms, contributing to the development of consistent and engaging brand communication.

Work Hours: 9:00 AM to 6:00 PM EST

Scope of Work:

  • Develop and help maintain a consistent brand voice and tone across communication channels and deliverables.
  • Write clear, concise, and engaging copy for digital ads, email campaigns, social media posts, website content, and blog articles aligned with client objectives.
  • Collaborate with marketing and creative stakeholders to support messaging development for campaigns, product launches, and promotional initiatives.
  • Craft narratives that communicate brand values and connect with target audiences.
  • Partner with digital marketing stakeholders to contribute SEO-informed content that supports visibility and engagement goals.
  • Conduct research on target audiences to inform the creation of relevant and impactful messaging.
  • Contribute to the development of content strategies that align with brand positioning and creative direction.
  • Review and refine copy to help maintain clarity, accuracy, and alignment with brand standards.
  • Stay informed on industry trends, competitor activity, and best practices to contribute fresh perspectives and recommendations.

Requirements:

  • Proven experience as a copywriter, preferably in branding, marketing, advertising, or a related field.
  • Strong portfolio showcasing a range of writing styles and formats, including digital, print, and social media content,
  • Ability to adapt tone and style for different platforms and audiences while maintaining brand consistency.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Ability to adapt tone and style for different platforms and audiences while maintaining brand consistency.
  • Understanding of brand strategy and the role of copy in shaping brand perception.
  • Familiarity with SEO principles and experience writing optimized web content.
  • Excellent collaboration and communication skills, with the ability to work closely with creative, marketing, and product teams.
  • Strong organizational and time-management skills, with the ability to manage multiple projects and meet deadlines.
  • Proficiency in tools like Google Docs, Microsoft Word, Grammarly, WordPress and familiarity with Adobe Creative Suite, SEMrush, Google Analytics, and content management systems 

Preferred Qualifications:

  • Experience working in a fast-paced, high-growth environment.
  • Familiarity with content marketing and social media management tools.
  • Knowledge of UX writing and creating user-centered content for websites or apps.
  • Experience with A/B testing and data-driven copy improvements.