Brand Manager

Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.

Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?

At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that's why we want you

What will you work on?
 

The Spin Master Brand Manager, will be a key contributor to Spin Master Mexico and the global Marketing Team. The Brand Manager is responsible for managing a portfolio of brands ensuring their success in Mexico.   In this role, you will be responsible for planning, executing and analyzing for core brands within Spin Master portfolio. You will manage brand planning and communication, media, brand cycle plan, in-store activation development, come up with trade promotional activities, and new product launches. You will liaise with various departments on strategies to increase visibility of the products and achieved business objectives.
 

How will you create impact?

• Prepare the annual marketing plans for their assigned brands and their budget control.
• Plan and support all marketing activities including (but not limited to)  promotions, advertising, media production, digital strategy, package, brand construction, public relations, trade shows, market research, pricing, cost, profitability analysis, and SKU rationalization for brands.
• Permanent market analysis (POS data, internal reports, sell out/sell in, competition) to support action plans.
• Design and Implement pricing strategies that maximize brands profits.
• In conjunction with Sales, work closely with customers to understand market dynamics and continually refresh category SWOT and competitive analysis.
• Participate in sales presentations for clients and provide sales tools supporting successful sell in of one or more brands.
• Establish the portfolio strategies by client with sales department, as well as annual support activities planning.
• Liaise with internal departments (Finance, Sales, Planning, and Trade Marketing) and outside partners (vendors, licensors, agencies) to ensure the plans of your brands get executed correctly.
• Develop pipeline of next generation products that will generate growth for the designated group of brands.
• Maintain strong knowledge of global strategies for their local implementation, as well as the delimitation of every necessary adaptation.
• Analyses and evaluates implementation of key plans and activities on business and brand equity.

What are your skills and experience?

• Experience in international marketing management with proven success at developing and executing product launches and managing major brands – toy industry experience a plus
• Must have broad experience and understanding of all facets of the marketing discipline including market research, product positioning, pricing, promotions, budget control, sales and distribution.
• Experience managing multiple brands at the same time desirable
• Passion for pop culture and entertainment a must.

#LI-Hybrid #LI-HM1

This job posting is tied to an open vacancy.

What you can expect from us:

Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun.

• Growth and Career Opportunities

• Flexible Work Hours

• Innovation, Collaboration and Fun

• Comprehensive Benefits

• Other fun Perks

What's it like to work here?

Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn't for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.

Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.

Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at or by phone at and we will work with you to meet your accessibility needs.

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We do appreciate all interest; however only those selected for interview will be contacted.