Director of Marketing, Communication and Institutional Advancement

hace 2 días

Ciudad de México, Ciudad de México Peterson Schools A tiempo completo

Role Overview
Are you a bold storyteller, strategic thinker, and community builder who thrives at the intersection of brand, growth, and impact? Peterson School is seeking an imaginative and seasoned leader to elevate our voice, expand our reach, and strengthen meaningful connections across all four campuses.

Why This Role Matters
As Director of Marketing, Communication & Institutional Advancement, you will shape how the world sees and experiences Peterson School, driving enrollment momentum, deepening community engagement, and advancing our institutional mission with purpose and prestige.

What You'll Do
Champion Our Brand

  • Serve as the guardian of a cohesive, high-prestige, bilingual institutional voice.
  • Ensure all communications align with our values and global accreditation standards (IB, SAIS, Cognia, ASOMEX).

Lead Growth Strategies

  • Architect and activate a data-driven marketing plan that fuels enrollment and family engagement.
  • Direct omnichannel campaigns that blend digital, organic, and paid strategies for maximum impact.

Amplify Community & Advancement

  • Drive fundraising and development initiatives that support key priorities.
  • Build strong partnerships with Parent Associations, alumni, and external stakeholders to deepen institutional loyalty.

Inspire & Lead

  • Mentor and lead a talented communications and marketing team.
  • Oversee budget planning with strategic insight and fiscal responsibility.
  • Ensure legal and ethical excellence in all outreach, including data privacy compliance.

Requirements:

Who You Are

  • A visionary leader with 10+ years of experience and 5+ in senior marketing/communications leadership roles with a Bachelor's degree in Marketing, Communications, Business Administration, or related field (Master's highly preferred).
  • Fluent in English and Spanish with polished executive-level communication skills.
  • Proven at developing brand stories, omnichannel marketing strategies, and community-driven initiatives.
  • Skilled with CRM, analytics tools, and digital campaign platforms.

Join Us
If you're ready to make a lasting impact, boosting brand recognition, strengthening community bonds, and shaping the future of education, Peterson School is where your leadership matters.

Apply now and help us shape the future of Peterson School

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