Media Buying

hace 5 días


Ciudad de México, Ciudad de México Ingenia Agency A tiempo completo

Buscamos un/a Head of Media Buying / Especialista en Lead Generation con sólida experiencia liderando estrategias de adquisición digital en entornos de alto rendimiento. Este perfil debe tener un enfoque estratégico y operativo, con dominio en la gestión de presupuestos significativos, optimización de campañas multicanal y generación de leads calificados. Inglés avanzado (oral y escrito) es un requisito clave.

Requisitos clave:

  • +7 años de experiencia en compra de medios digitales y generación de leads.

  • Experiencia liderando equipos o gestionando múltiples cuentas/proyectos.

  • Plataformas: Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, etc.

  • Experiencia en estrategias de captación y nurturing de leads (funnels, automatización, CRM).

  • Conocimiento avanzado de métricas: CPL, CAC, ROAS, LTV.

  • Inglés avanzado


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