Media Buying
hace 5 días
Buscamos un/a Head of Media Buying / Especialista en Lead Generation con sólida experiencia liderando estrategias de adquisición digital en entornos de alto rendimiento. Este perfil debe tener un enfoque estratégico y operativo, con dominio en la gestión de presupuestos significativos, optimización de campañas multicanal y generación de leads calificados. Inglés avanzado (oral y escrito) es un requisito clave.
Requisitos clave:
+7 años de experiencia en compra de medios digitales y generación de leads.
Experiencia liderando equipos o gestionando múltiples cuentas/proyectos.
Plataformas: Meta Ads, Google Ads, TikTok Ads, LinkedIn Ads, etc.
Experiencia en estrategias de captación y nurturing de leads (funnels, automatización, CRM).
Conocimiento avanzado de métricas: CPL, CAC, ROAS, LTV.
Inglés avanzado
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Media Buying
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Digital Media Planner
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Digital Media Planner
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