Digital Commerce Manager

hace 4 días

Ciudad de México CDMX Bayer A tiempo completo

**Digital Commerce Manager**

**Major Tasks**
- The focus is in developing customer solutions.
- Working with e-retailers by increasing visitors and new consumers, improving conversion rates, get on the shopping list of consumers, capturing larger average order sizes and managing margin performance.
- Prepare monthly reports to give an overview of the business, including sales and margin against budget, key changes in strategy and an assessment of the competitive landscape Marketing-related responsibilities.
- Lead all aspects of online marketing related to e-commerce through strong collaboration with brands marketing teams.
- Assess shopper and retailer information and convert data into insights.
- Develop powerful activation briefs for the agency partners that will drive higher conversion for key brand growth platforms and deliver value to the customer.
- Develop effectively ecommerce as a new retail channel with solid strategic focus and innovative approach.
- Manage the customer journey (customer relationship management) based on shopper insights.
- Integrate Shopper Marketing programs into Customer Category Business Plans.
- Build strong customer connections by providing proprietary marketing solutions that contribute to becoming our customer’s most valued supplier.
- Annual Timetable including investment by brand and by activity Define KPI´S with Kam (Bayer and Retailers).
- Manage cross functional relationships with local sales markets teams and coordinate efforts with marketing, finance, procurement, supply chain and other internal teams to achieve key customer goals.
- Develop and leverage best practices for the on-boarding of new e
- retailers and product launch planning and execution.
- Partner with technology partners to create business cases and storytelling to aid organizational adoption of e-commerce.
- Brief and unleash agency partners, accountable for all e-commerce related digital actions and e-retailer specific program execution.
- Drive the execution of e-commerce to achieve sales growth and profit objectives, including regular e-store audits and promotional and marketing effectiveness.

**Skills**
- Experience working with cross-functional groups (e.g., IT, Sales, Marketing Communications, Channel Marketing)
- Bachelor’s degree in (Business Administration/Marketing or any similar)
- Excel skills
- ADVANCE English
- Capability in dealing with complexity in a multinational environment is needed

**Período de aplicación**:

- 03 al 17 de Septiembre**Código de referencia**:

- 827684**División**:

- Consumer Health**Ubicación**:

- Mexico : Ciudad de México : Ciudad de México**Área funcional**:

- Marketing**Grado de posición**:

- VS 1.1**Tipo de empleo**:

- Permanente**Tiempo de trabajo**:

- Full Time

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