Mexico Food Comms Manager
hace 2 semanas
Company Overview:
DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.
DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.
LI-Hybrid
Team Overview:
As the **Head of Communications for DiDi Food in Mexico**, you will lead the narrative for our food delivery business, connecting millions of users, restaurants, and couriers with DiDi’s mission of making food accessible, reliable, and sustainable. This position serves as the **external communications head for DiDi Food**, responsible for shaping and sharing our story in a dynamic fast-paced environment.
You will manage a talented team, including two exceptional in-house professionals and our external agency, while developing innovative communication strategies to position DiDi Food as a leader in the food delivery industry. This includes leveraging your experience in technology, adaptability to change, creativity, and ability to navigate complex situations to build trust and engagement with all stakeholders
Role Responsibilities:
- **Designing and executing communication campaigns** highlighting DiDi Food’s value for users, restaurants and couriers.
- ** Developing impactful, data-driven stories and thought leadership** that build brand reputation, focusing on food delivery, gastronomy, consumer impact and innovation, all aligned with business goals.
- ** Serving as a spokesperson for DiDi Food in Mexico,** representing the company’s values and mission in media interactions while building strong relationships with key opinion leaders, media, and digital stakeholders.
- ** Leading and collaborating effectively** with teams across safety, marketing, government affairs, customer service, legal, and operations to develop communication strategies that align with business objectives.
- ** Managing and guiding both internal and external communications teams,** fostering collaboration and excellence.
- ** Overseeing crisis response efforts,** ensuring swift, transparent, and effective communication during critical situations.
- ** Exploring and integrating innovative communication channels** alongside traditional PR approaches, always pushing boundaries to reach broader and more diverse audiences.
- ** Managing the annual budget** for initiatives designed to strategically and measurably position the company as a leader in its industry.
Role Qualifications:
**Experience**:
- Bachelor’s degree in Communication, Marketing, Journalism, Business, or a related field.
- At least 5 years of experience in leadership roles in consumer communications, corporate affairs, or agencies, with a focus on content creation, issue management, crisis response, and reputation management.
- Proven track record of independently planning and executing strategies aligned with team objectives.
- Experience in data-driven environments, demonstrating the ability to make decisions based on insights and analytics.
- Preferred experience in event coordination and media management.
- Strong results-oriented mindset, with ownership of key OKRs and demonstrated leadership abilities.
**Skills**:
- Strong English communications skills are essential
- Critical Thinking: Skilled at analyzing complex problems, developing structured solutions, and identifying patterns using appropriate tools or models.
- Communication: Effective in articulating ideas, delegating tasks, managing time, and resolving conflicts.
- Crisis Management: Proficient in navigating evolving situations and managing crises with confidence and composure.
- Creativity: Ability to craft compelling stories and create impactful experiences, effectively utilizing available resources.
**Impact**:
- Act as a key contributor to project teams, driving success within the functional area while influencing broader initiatives.
If you are ready to lead with excellence, embrace innovation, and make a meaningful impact, we’d love to meet you
EEO Statement:
- We create customer value - We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
- We are data-driven - We are strong believers in making informed decisions, that’s why
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