Head of Marketing, Consumables
hace 6 meses
The successful candidate will be developing strategies and managing the execution of acquisition, engagement and retention initiatives, primarily via online channels including email, onsite experience, SEO, paid search, affiliate marketing, social media and mobile.
Responsibilities:
- Lead site merchandising for core categories - develop and execute merchandising activities, manage navigation structure, create pages and merchandising features to support coop initiatives, coordinate and support promotional events and marketing campaigns.
- Lead several programs for customer acquisition and engagement, partnering with tech teams and central marketing teams
- Work closely with the traffic teams to drive customers and sales to our store, including gateway, outbound, associates, search
- Design, lead and implement customer experience enhancement/improvement projects
- Create and analyze performance metrics and making business decisions based on performance and ROI
- Partner with various technical and business teams to build supporting automation
- Hire and develop a small team of marketing managers
The ideal candidate will be innovative, team oriented, an effective communicator across functions and levels, have a desire to participate in change, and appreciate a highly entrepreneurial environment with rapidly changing priorities. We are seeking someone with proven track record in project management, deep analytical skills, and ability to simplify and scale.
About the team
Inclusive team culture
At Amazon we embrace our differences and we are committed to furthering our culture of inclusion. We host annual and ongoing learning experiences. Amazon’s culture of inclusion is reinforced within our 16 Leadership Principles, which remind team members to seek diverse perspectives, learn and be curious, and earn trust.
Work Life Balance
We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.
Mentorship & Career Growth
Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional.
We are open to hiring candidates to work out of one of the following locations:
Mexico City, DIF, MEX
BASIC QUALIFICATIONS
- 8+ years of professional non-internship marketing experience- Experience managing teams
- Experience using data and metrics to drive improvements
- Experience driving direction and alignment with cross-functional teams
- Bachelor's degree or certificate of completion of studies required plus at least 10+ years of professional background
- Fluent in both, English and Spanish
PREFERRED QUALIFICATIONS
- Experience managing content development, and campaigns- Experience using SQL to pull data and metrics to deliver reports
- Experience with basic HTML, website management and content management systems (CMS)
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