Senior Marketing Innovation Orchestration Coca-Cola- LA OU
hace 3 semanas
Description
Summary:Location: Flexible within any LATAM Offices; No Relocation provided.
Position Overview:
Focus, Scope, & Impact:
Innovation Marketing Orchestrator will focus primarily on:
Lead Innovation corridor being the control center to ensure the creation, tracking and post launch process of Innovation portfolio.
Coordinating the Innovation process orchestrating all the parts (Brands, Technical, Finance, Frontline Marketing and franchise) enlightening key dates, blockers, and risks flag; as well as generate insights about Innovation Process and Workfront tooks (improvements, stop, start, learnings) to improve workstream efficiency.
Build the bridge within Functions to shape their current work in progress according to ABP priorities
Designing and implementing the necessary ecosystem of meetings and routines (Gate Meetings, Innovation Council, etc)
Establish proper backlog in project management tools according to needs.
Promote effectiveness and continuous improvement of the processes for new products.
Identify and lead opportunities of automatization and digitalization of processes to gain efficiency and reduce workload for the organization.
Design data gathering from the process iterations and propose future improvements on what to track, analyze and how these conclusions will help a continuous learning cycle to improve the process efficiency and data-based decision making.
Manage portfolio view and strategy providing guidance on how to prioritize and driving decision making.
Work Focus:
Ability to orchestrate multiple stakeholders, delivering the highest priority in a seamless fashion across platforms, systems, processes, routines etc.
Ability to analyze complex issues and bring together multiple concepts across functions to define and propose the direction.
Ability to mobilize and champion change management across the company.
Ability to develop open communication, foster collaboration and continuous co creation with key stakeholders.
Related Work Experience:
10-12 years of experience working with cross-functional and cross-geographical teams
Experience working with marketing in the field is preferred
Awareness of Agile / Scrum
We are looking for change agents that are ambitious and have a balance of creativity and business understanding.
English is required; Spanish Or Portuguese preferred;
Functional Skills:
Key Knowledge Requirements:
Mastery Of
Marketing Process & Routines
Change Management and Culture Transformation
Agile Ways-Of-Working
Strong Communication Skills
Market Experience
• Ko System Knowledge
• Scrum Mastery
• Internal & External Stakeholder Management
• Strong Negotiation Skills
Communication Focus:
The role communicates internally across the OU Marketing Team, Franchise, and global marketing operations community.
The role aligns multiple stakeholders across the OU, to adopt, support and implement the elements outlined in the scope of the role.
The role is also responsible for influencing and sharing information and practices across the Global Marketing community.
Skills:
Agile, Analytical Decision Making, Competitive Assessments, Influencing, Innovation, Marketing Strategies, organization, Project Management, Quantitative Research, Resource Allocation and Portfolio Management, Storytelling, SWOT Analysis-
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