Vp Ecommerce
hace 4 días
Customer: Important fashion companyPosition: VP EcommerceLocation: MexicoFunctions:- Strategically build company digital sales funnel- Planning and forecasting, budgeting- Expand and optimise performance of existing channels- Systematically develop and explore new channels- Optimise and drive conversion throughout the full sales funnel- Pitch growth opportunities and business cases for investment- Ensuring growth opportunities made across the business are well implemented and supported by digital and eCommerce- Driving commercial performance through the online sales funnel and customer lifecycle- Maximise opportunities to convert customers with temporary and seasonal offers. Experience or awareness within luxury sector important- Conversion rate optimisation - convert traffic to customers using UX, content, technology. Experience or awareness of multi-session, high consideration purchases important- Ensure products are grouped and displayed to maximise clicks and engagement, as well as inputting into product strategy and prioritisation- Support customer service and warehouse teams to constantly improve customer experienceManage day to day responsibilities - product launches etc- Digital performance marketing- Paid search - drive profitable performance in global markets with a focus on US, UK, Japan- Paid social - drive profitable performance in global markets with a focus on US, UK, Japan- SEO - improve company global visibility in search engines through onsite optimisation and offsite/PR link building- Discover new acquisition channels that can deliver profitable and scalable traffic- Reporting the senior and wider company team on activity delivered, strategy and performance- Support the management and prioritisation of a roadmap that delivers business outcomes across eCommerce trading and the new services and products company is expanding into- Work with internal teams to gather requirements and make clear business decisions based on strategic priorities- Work with partners to brief effectively and manage to on time delivery**Profile**:- 5 to 7 years of experience in digital teams.- Management of a lean team- Lead and represent the digital workstream (ecom and development) in the management team- Experience engaging at C-level, pitching growth opportunities and business plans- Experience collaborating with other departments to coordinate activities and projects to build brand- Analytical and results-oriented profile.- Availability to live in Mexico.if you are interested in this opportunity, complete the following form and send us your CV- Nombre*- E-mail*- Mensaje- CV (máximo 10mb)- Portfolio (máximo 10mb)- Acepto la Política de Privacidad
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