Digital and Social Media Specialist

**Digital and Social Media Specialist****Location**: Based in Tapachula/ Chiapas**Placement**: 16 hours a week, freelance contractor**Reports to**: Mision Mexico Foundation Director**Our Mission and Focuses**The Misión México Foundation aims to break cycles of poverty, abuse and inequality;providing opportunities for every child and youth that we care for to succeed. Throughlong-term solutions like education, practical and emotional care and communitydevelopment, we provide tools and opportunities for children and youth to advance in everyaspect of their lives, becoming the best that they can be. Our core focuses are; education;safe homes with a family environment; health and wellbeing support; communitydevelopment, personal development and life skills.**Role Context**The Digital and Social Media Specialist will collaborate closely with the Mision MexicoFoundation Director, Community Promoter, and other team members to:- Manage and enhance the Foundation’s online presence while designing visuallyengaging digital content to increase global reach.- Develop, execute, and refine the Foundation’s digital content strategy.- Ensure that the Foundation’s brand message is consistently communicated across allplatforms.**Duties and Responsibilities**- 1. **Social Media Strategy and Execution**:- Oversee and maintain Mision Mexico Foundation’s social media channels.- Design and share compelling digital content that engages followers andattracts new supporters.- Develop and implement a social media strategy in collaboration with programleaders and the foundation team.- Monitor and analyse social media performance metrics, using data insights torefine strategies.- 2. **Content Creation and Digital Assets**:- Create and manage multimedia content, including photography, video, and- graphics, ensuring proper approval and documentation for future use.- Design all promotional, online, and published materials, including- presentations and reports, that adhere to branding guidelines.- Support campaigns by designing visual assets to raise awareness and increasefunding.3. **Website and Digital Presence**:- Assist with updates and enhancements to the Foundation’s website, ensuringit remains current, functional, and aligned with branding.- Research and implement new tools and platforms to improve theFoundation’s digital footprint.- 4. **Campaign Support and Collaboration**:- Work collaboratively on campaigns to amplify the Foundation’s impact and- visibility.- Assist in special projects as agreed upon with the Mision Mexico Foundation- Director.- Ensure all digital communications reflect the Foundation’s values and voice.- 5. **Role Modeling and Confidentiality**:- Act as a positive role model to the children and young adults of the- Foundation.- Maintain confidentiality and uphold the safety and dignity of all beneficiaries.**Essential Criteria**- Valid Criminal Records Check prior to employment. Staff must report any criminalcharges or court appearances during employment.- Fluency in both English and Spanish, with strong written and oral communicationskills.- Strong organisational and time management skills.- Proven experience in digital design and graphic design, with a strong portfolio of- work.- Proficiency in website management (Wix or similar platforms).- Self-motivated with the ability to work independently.- Experience in managing social media channels and communication.**Desirable Criteria**- Experience working with charitable or humanitarian organizations, especially withchildren or youth from trauma or disadvantaged backgrounds.- Knowledge of SEO and digital marketing strategies.- Proficiency with advanced analytics tools (e.g., Google Analytics, Hootsuite Insights).- Coding experience to support website enhancements and technical tasks.- Experience in assisting with fundraising and increasing income for organisations.**Additional**On engagement of the role there will be a 6-week probationary period at which time theMision Mexico Foundation Director and successful applicant will review the position.Working hours will be negotiated with the Mision Mexico Foundation Director. This jobdescription is not exhaustive, and is provided to assist the post holder to know what her/hisduties are. It may be amended from time to time, without change to the levels ofresponsibility and in discussion with the post holder.1. A cover letter addressing the selection criteria and your suitability for the positionbased on the skill, knowledge and ability requirements outlined in the job description(maximum 2 pages);2. A current CV and/or portfolio3. Copies of any relevant qualifications