Marketing Manager
hace 2 días
Position
Marketing Manager for Central American & Caribbean THE EMPLOYMENT OF YOUR DREAMS STARTS HERE JOIN THE FAMILY We are a leading global provider of comprehensive frozen food solutions, our portfolio includes creative solutions aimed at helping professionals in the food industry, focused on everything that a family makes possible. Rich's: Endless Possibilities. A family. Oriented in attracting and retaining the most talented people.
Main Objective: will be responsible for development of the short and medium term strategy for the company's product categories and portfolio initiatives, ensuring the achievement of objectives in terms of volume, revenue, profitability and market share across sales channels. Responsibilities: Define, develop, and implement key initiatives to capitalize on critical opportunities/threats. Analyze commercial business results (sales, profit, profit margin, and distribution) to define necessary action plans. Define and monitor the marketing budget for assigned categories/products.
Develop the Annual Operating Plan in collaboration with relevant departments. Collaborate with internal clients (Sales, Finance, Demand Planning, etc.). Manage the brand category/lifecycle. Prevent product obsolescence through constant and proactive monitoring of potential risks to define timely actions that mitigate negative financial impacts on the categories.
Develop the pricing strategy. Develop annual marketing plans by channel/category/brand. Manage and coordinate all marketing resources and activities. Leading the marketing team Qualifications Bachelor's degree in Marketing preferred; MBA or a Master's degree in a related field is a plus 10+ years' experience in marketing within the FMCG Industry Leadership and Project Management Decision-Making and Calculated Risk-Taking Strategic and Creative Thinking Results-Oriented Strong verbal and written communication skills, as well as public presentation abilities Analytical skills that generate recommendations for future improvements Solid knowledge of the Central American and Caribbean regions.
Advanced English.
Position offer
As a family business, taking care of our associates is an absolute priority. That's why we provide benefits and tools to help you balance work-life integration: • Competitive compensation. • Opportunities for professional development. • Be part of a values-oriented culture. • Volunteer opportunities and community impact.
Selection process
The talent attraction team will be evaluating your professional profile based on your application. In case of achieving compatibility between your profile and the position, we will be contacting you to integrate you into our selection process At Productos Rich and its subsidiaries, we are committed to an equal employment opportunity policy and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability. , genetic information, gender identity, sexual orientation, marital status or any other legally protected basis recognized by federal, state or local laws. The information collected by this application is solely to determine suitability for employment, verify identity and maintain employment statistics of applicants.
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