Senior Digital Performance Manager
hace 4 semanas
Descripción del rol En Starcom buscamos a un Digital Performance Manager para liderar la estrategia, ejecución y optimización de campañas digitales enfocadas en performance y full funnel. Esta posición será responsable de coordinar equipos, optimizar inversiones y asegurar resultados que impulsen el crecimiento de nuestros clientes.ResponsabilidadesDiseñar y liderar estrategias de performance marketing (full funnel) para diversas cuentas dentro de la agencia.Gestionar y optimizar campañas en SEM, Programmatic, Social Media Paid y plataformas de e-commerce/retail media , asegurando cumplimiento de KPIs.Supervisar y desarrollar al equipo a cargo: planners, specialists o analistas.Garantizar una correcta distribución y optimización de presupuestos digitales.Trabajar en conjunto con equipos de data, creatividad, medios y cliente para construir estrategias integrales.Interpretar y presentar resultados mediante reportes claros, con insights accionables.Mantener relación directa con plataformas, vendors y socios estratégicos del ecosistema digital.Asegurar el cumplimiento de mejores prácticas, nuevas funcionalidades y tendencias de mercado.Participar en pitches, proyectos especiales y procesos de innovación dentro del equipo de Starcom.Requisitos~3+ años de experiencia en performance marketing o paid media, idealmente desde agencia.~ Conocimiento sólido en:~ SEM (Google Ads, SA360)~ Paid Social (Meta, TikTok, LinkedIn, Twitter/X, etc.)~ Programmatic (DV360, Trade Desk o similar)~ Full funnel media planning~ Experiencia comprobable en planeación y optimización orientada a KPIs (CPL, CPA, ROAS, CTR, Conversion Rate, etc.).~ Experiencia liderando equipos y coordinando múltiples proyectos simultáneos.~ Manejo intermedio-avanzado de herramientas de analítica: Google Analytics, Data Studio, Adobe Analytics (deseable).~ Inglés intermedio/avanzado (deseable).Competencias claveLiderazgo y gestión de equipos.Pensamiento estratégico enfocado en resultados.Orientación a data y optimización continua.Comunicación clara con clientes y equipos internos.Innovación, curiosidad y actualización permanente del ecosistema digital.
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Performance Manager
hace 2 semanas
Mexico City AI Digital A tiempo completoAI Digital is a leading end-to-end programmatic agency empowering brands and agencies with transparent, unbiased, AI-enhanced media solutions. Founded in 2018, our global team of over 300 specialists connects clients to audiences through a unique blend of human expertise and advanced technology. We partner with all major advertising platforms to deliver...
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Performance Manager
hace 2 semanas
Mexico City AI Digital A tiempo completoAI Digital is a leading end-to-end programmatic agency empowering brands and agencies with transparent, unbiased, AI-enhanced media solutions. Founded in 2018, our global team of over 300 specialists connects clients to audiences through a unique blend of human expertise and advanced technology. We partner with all major advertising platforms to deliver...
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Performance Manager
hace 3 semanas
Mexico City AI Digital A tiempo completoAI Digital is a leading end-to-end programmatic agency empowering brands and agencies with transparent, unbiased, AI-enhanced media solutions. Founded in 2018, our global team of over 300 specialists connects clients to audiences through a unique blend of human expertise and advanced technology. We partner with all major advertising platforms to deliver...
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Performance Manager
hace 3 semanas
Mexico City AI Digital A tiempo completoAI Digital is a leading end-to-end programmatic agency empowering brands and agencies with transparent, unbiased, AI-enhanced media solutions. Founded in 2018, our global team of over 300 specialists connects clients to audiences through a unique blend of human expertise and advanced technology. We partner with all major advertising platforms to deliver...
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Digital Performance Manager
hace 4 semanas
Mexico City Starcom A tiempo completoDescripción del rol En Starcom buscamos a un Digital Performance Manager para liderar la estrategia, ejecución y optimización de campañas digitales enfocadas en performance y full funnel. Esta posición será responsable de coordinar equipos, optimizar inversiones y asegurar resultados que impulsen el crecimiento de nuestros clientes. Responsabilidades...
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