Brand Excellence Lead

hace 5 meses

Cuajimalpa, México Takeda Pharmaceutical A tiempo completo

**Propósito del puesto**:
El Brand Excellence Lead es quien lidera la preparación e implementación del proceso de brand planning anual de las marcas core, así como del proceso de lanzamientos de la LOC, en conjunto con los equipos crosfuncionales, maximizando el potencial de cada marca. Este rol garantiza el seguimiento y la medición de los KPIs de cada marca, para alcanzar los objetivos corporativos del año fiscal. Responsable de brindar soporte con un énfasis en el empoderamiento (accountability) de los equipos cros funcionales, así como de desarrollar y homologar las c_apabilities _de brand excellence de la organización.

**Como va a contribuir**:

- Trabajar en conjunto con los equipos de Launch Excellence y Customer Excellence de GEM para garantizar la alineación estratégica en los productos “Growth & Launch”.
- Liderar la preparación y seguimiento del proceso de **_launch readiness_** junto con los equipos cross-funcionales. (e.g Business Case, LAW, L-24, L-6, etc.)
- Liderar la preparación y seguimiento del proceso de **_Brand Plan_** junto con los equipos cross-funcionales. (e.g Business review, business cases, SAM & GEM presentation)
- Guiar a la BU responsable del lanzamiento, para identificar los imperativos estratégicos, factores claves de éxito, alocación de recursos y preparación del plan de pre y post lanzamiento.
- Garantizar el análisis y manejo adecuado de la data (Patient Journey, Patient Flow, mercado, competidores), así como el entendimiento del entorno y análisis de Gaps.
- Incorporar metologías ágiles e innovadoras que sean consistentes en toda la organización.
- Garantizar la actualización de la herramienta de excelencia en lanzamiento, fortaleciendo el empoderamiento de cada una de las áreas funcionales involucradas en el proceso, en tiempo y forma.
- Proporcionar asesorías sobre los procesos de guías y estándares para la correcta administración de proyectos y Brand planning con el fin de tener un control de los avances y performance de las marcas.
- Mantener actualizado los reportes de los KPI´s del portafolio de lanzamientos y core brands.
- Coordinar la estandarización de la gestión de proyectos, la forma de trabajar y la comunicación de los mismos dentro de la organización, así como la mejora continua.

**Conocimientos, Experiência**:

- Licenciatura en Administración de Empresa, Sistemas, Ing. Industrial o carreras afin.
- Manejo de Paquetería office.
- 5 años de experiência liderando proyectos crosfuncionales exitosos, preferentemente en la Industria Farmacéutica.
- Capacidad para liderar y coordinar equipos crosfuncionales. Trabajo en equipo.
- Sólidas habilidades de comunicación para promover la retroalimentación efectiva y el intercambio de información.
- Habilidades y conocimientos en la gestión de proyectos y gestión del tiempo.
- Conocimientos de herramientas de agilidad e innovación. Priorización.
- Anticipación y resolución de problemas.
- Dominio del idioma inglés.
- Experiência en liderar, gestionar y ejecutar proyectos de alto impacto.
- Experiência liderando equipos multifuncionales.

**More about us**:
At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs. Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

**Empowering our people to shine**:

- Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, parental status, national origin, age, disability, citizenship status, genetic information or characteristics, marital status, or any other characteristic protected by law._

**Locations**:
MEX - Santa Fe

**Worker Type**:
Employee

**Worker Sub-Type**:
Regular

**Time Type**:
Full time

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