Brand Jr Analyst Sonrics

hace 7 meses


Miguel Hidalgo, México PepsiCo A tiempo completo

Overview:
**We Are PepsiCo**

Join PepsiCo and dare to transform We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.

Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries.

PepsiCo Mexico is one of the most important consumer products companies in the country. Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.

A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.

**Know a little more**: PepsiCoJobs

Join PepsiCo, dare to transform.

**Responsibilities**:
**T**
**he Opportunity**

Development and execution of marketing strategies as well as marketing programs within Sonrics brand, ensuring the correct implementation. Taking ownership in Franchises brands and supporting different seasonalities and brand initiatives across the year such as 14 feb, dia del niño, verano, halloween, posadas. Support in main activities in role like support with channels, collaboration and tracking with extended areas like digital, innovation, planning, weekly sales, analysis of market, trends, consumers and competitors to contribute to a profitable and sustainable growth.

**Your Impact**

As an
**Brand Jr Analyst Sonric´s Temporal (1 year contract*) **your functions would consist of:

- Coordinate and flawless execution short/long term complete marketing strategies (initiatives)
- Responsible of setting and executing AOP analysis to further drive conclusions and strategic plans for brand growth
- Analysis of category/brand information and KPIS to generate reports and drive conclusions to help decision making to gain SOM (Internal database, ISCAM)
- Analysis of portfolio & recommendation aligned with revenue management & R&D

Qualifications:
**Who Are We Looking For?**
- **Bachelor in Marketing (preferred), Business Administration or similar.**

**Experience**
- 0-1 years of experience in marketing roles (executional preferred)
- Basics of marketing knowledge (consumer insights, branding, product P&L, brand health / sales KPIs)
- Capacity to analyze at deep level and connect data from different sources to drive actionable decisions
- Creative and ability to translate ideas into profitable initiatives
- Project management and capable to coordinate across areas - leadership.
- Adaptive attitude and response towards change
- Proficiency in English (writing and oral)

**What can you expect from us**:
- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.

**We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization


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