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Brand Sr. Coordinator Marias Gamesa
hace 7 meses
Overview:
**We Are PepsiCo**
Join PepsiCo and dare to transform We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.
Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries. In PepsiCo Mexico is one of the most important consumer products companies in the country. Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.
A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.
**Know a little more**:PepsiCoJobs
Join PepsiCo, dare to transform.
**Responsibilities**:
**The Opportunity**
- This role its necessarry to develop 3 strategic pillars that are in full development phase in Marias Gamesa, the #1 brand in C&C category and #5 in PMF:
- The purposeful brand agenda for Marias
- The Culinary strategy
- The internal community and support group for mothers in PepsiCo
- This projects are of vital importance and relevance for brand growth.
**Your Impact**
**As Brand Sr. Coordinator Marias, your responsibilities would consist of **
- Support in the construction development and planning for the purpose agenda for Marias.
- Coordination and execution of the culinary pilar, and recipes, coordinating campaigns in digital media, as well as a follow up for results.
- Construction and leading agenda for community of Internal mother’s support group.
- Support in the construction of the Marketing strategy of the brand in the short and long term, including, communication in POS, off and On Media.
- Execute marketing initatives to reach AOP objectives, in all distribution channels
- Support in the creation of the innovation strategy, as well as executing, coordinating the launch of new products
- Analysis and Control of information and category indicators (Monthly and weekly analysis of Nielsen, ISCAM and Microstrategy information)
- Full dominion of consumer, shopper and market to develop solid and incremental strategies.
- Follow up in the Brand budget, assuring compliance.
- Develop and execute of brand strategies in POS, promotions and activations.
Qualifications:
**Who Are We Looking For?**
- Bacherlor in Marketing, Business or Administration.
- Intermediate-Advanced English
- Required knowledge of Nielsen and ISCAM
- Prior experience in Consumer Packaged Goods companies, brand teams, communication or marketing agencies
- Analitic thinking, decision making habilities and problem resolution.
- Leadership skills to influence in different areas and teams
- Proactivity and balancing different priorities
- Communication skills
**What can you expect from us**:
- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.