Impacftul Brand Experience Specialist Mexico
hace 5 meses
No Relocation Assistance Offered
154552 - Del.Miguel Hidalgo, Mexico City, Mexico
The impactful brand experience specialist is responsible for providing a superior brand experience across our retailers in an omnichannel perspective, ensuring the execution of our marketing strategies into our customers (on both online and offline channels).
**Essential Functions**
- Lead all our eMedia investments for Market Places (Amazon, Mercado Libre), Last Milers (Rappi, Cornershop) as well as our Key Accounts in the region, ensuring great visibility and experience for Hill's brands across all levels of the funnel.
- Utilize eAudit tools and manual resources to ensure brilliant execution & regular tracking of the 6Ps in the online channel (Persuasion, Product, Price, POP, Placement, Promotions)
- Work in collaboration with Marketing and Sales, to ensure the marketing strategy is reflected on the commercial execution (the right message, at the right place and time, with the right promotion and POP material)
- Responsible for creating and communicating the quarterly execution playbook to all of our customers in the Indirect Channel
- Develop, produce, split and send POP materials to the Indirect Channel teams with the right anticipation for a seamless execution on the ground.
- Responsible for sharing monthly tracking results/performance of all the above activities with the whole Hill’s Latam organization
**Additional Responsibilities**
Perfect Clinic: Develop & deploy a program to ensure brand presence at vet clinics, considering recommended assortment, POP materials & structures.
**Qualifications**
- Bachelor Degree Business Administration, Marketing or related fields
- At least 2+ years experience in Marketing, sales or trade Marketing
- Fluent English
- Analytical Profile
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law
Work that matters, fueled by passion for pets At Hill’s we have a purpose. Every day around the world, we transform the lives of millions of pet families through pioneering innovation, amazing nutrition, and the best and brightest people. Founded more than 75 years ago with an unwavering commitment to pet nutrition, Hills' mission is to help enrich and lengthen the special relationships between people and their pets.
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