Senior Customer Marketing Specialist

hace 2 semanas

Ciudad de México Zendesk A tiempo completo

Job Description

Who we're looking for

Zendesk is looking for a compassionate customer marketer who has passion for building and maintaining strong relationships with customers and cross-functional teams. You’ll be a key partner with our marketing, sales, and customer success teams to build resources and deliver assets to help tell the Zendesk story through the voices of our customers.

In this role, the Senior Customer Marketing Specialist will help support the work of the global Customer Marketing team. This person will play a key role in maintaining our roster of referenceable customers, analytical reporting, and helping to publish and promote customer story assets. The person will give to the team in helping to grow the global customer reference program, elevating new customer relationships, helping the rest of the organization learn the stories of our customers, and streamlining the sharing of customer collateral to ensure program consistency across regions.

If you have a passion for building creative and strategic customer marketing programs, can drive and prioritize critical initiatives toward shared objectives, have strong attention to detail and problem-solving skills, and are comfortable engaging with customers, executives and individual contributors alike, we want to hear from you.

What you'll be doing
- Own program management, reporting, analysis and insights for global customer marketing engagements
- Train and work collaboratively with cross-functional teams to keep them abreast of new processes and tools as they develop
- Take an active role in expanding our advocacy base of customers by working directly with Sales, Success and other customer-facing teams
- Supervise the end-to-end lifecycle of customer references and maintain our database and internal tools to supervise customer profiles, contacts and participation to support high value opportunities
- Partner with our global sales and success leaders to identify and source customers for use in customer stories, videos, speaking engagements, and media opportunities
- Work with sales enablement and regional marketing teams to drive ongoing adoption of customer marketing tools and systems, and develop a feedback process to improve customer marketing programs
- Partner with key collaborators in PMM, Sales & Success, PR/AR to ensure sufficient reference pipeline for priority activities
- Support creative programs and promote content to increase program adoption and visibility by articulating the value of our programs to Sales & Success

What you bring to the role
- Strong interpersonal skills to work closely with customer marketing team, cross-functional partners and company leadership
- Team-player attitude—your passion will get others to participate in our programs and be our advocates within their teams
- Analytical experience and attention to detail to be able to report regularly on metrics, resolve ROI of customer engagement efforts, identify where data is lacking and work with technical teams to improve processes
- Possess an ethos of “getting things done.” Crucial, agile, and iterative; easily able to shift gears between thinking and doing with a confirmed ability to thrive under ambiguity
- Strategic problem solver that can see beyond the day-to-day grind to help reach marketing and sales goals, create a stronger brand, and improve the customer experience

Basic Qualifications:

- Customer-focused with passion & emotional intelligence for genuinely improving how Zendesk serves and engages people
- 3+ years experience in marketing, program management, customer success, account management and/or communications
- Technical knowledge and experience with using marketing and CRM tools
- Exceptional project management, prioritization, and attention to detail—you’ll be handling multiple timelines with different customers
- BA/BS required

**Where We Work**:
**Fully Flexible**:In this role, you’ll work primarily remotely with the support of a dynamic and caring team. We’ll provide you with the digital tools and experiences to be together—even when we’re apart. Being digital first doesn’t mean we’re digital only. You’ll also have the flexibility to join us at a Zendesk workspace, in one of our Zendesk offices or our flex office spaces. We will bring our people together on occasion to connect, collaborate, learn, or celebrate in person.

**The intelligent heart of customer experience**
Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. We advocate for digital first customer experiences—and we stick with it in our workplace. Over 5,000 employees worldwide are collaborating from kitchen tables, home offices, coworking spaces, and Zendesk workspaces to make one team.

Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the work

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