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Lifecycle Engagement Manager

hace 2 meses

Xico, México Match Group A tiempo completo

The core engagement team at Match Group covers all user-facing communication to our users, so we are always looking to polish, refine, and redefine how we contact those using our apps. We work closely with all teams to ensure that their work gets showcased to the right members of our organization, and communicated out in all the countries and languages where our apps are available. Our CRM lifecycle series and events are changing the way in which our members interact with each other, and we have front row seats to help craft that process. Our team has the most number of AB tests and projects being worked on at any time at Match Group and try to test often and test smart to grow our understanding of our members. The team knows how to work hard while ensuring that we also focus on energies smartly towards the highest priority tasks and campaigns.

**Key Responsibilities:**

• Be a key problem-solver in helping keep projects on track and on time, while keeping all partnering teams up to date on progress
- Be detail-oriented to ensure campaigns are set up and deployed correctly to help to increase member engagement and reduce churn
- Coordinate with internal partners (marketing / product managers / engineering) on delivery of projects and campaigns
- Own day-to-day communication and project coordination with internal clients
- Help define and refine the process for quick creation and QA of engagement campaigns from all teams to help create a more effective system of project management
- Execute and report results of A/B and multivariate tests

**Requirements:**

• 4+ years of engagement/CRM experience (preferably with list sizes 150,000+)
- Eye for detail to ensure campaigns and projects are up to specifications and out on time
- Ability to manage and refine internal processes to help maximize efficiency
- Decent understanding and/or familiarity of the app space and able to collaborate with business, design, engineering and product management
- Experience with enterprise level Engagement platform (Leanplum, Braze, Urban Airship)
- Knowledge of CAN-SPAM, GDPR and opt-in and opt-out practices.
- Excellent communication skills and ability to interface effectively with other departments
- Familiarity with HTML, SQL, Sketch
- Ability to multitask, prioritize, and keep up with a large volume of tasks in a fast-paced environment.
- Passion for collaboration and working in a team environment