Brand Marketing Specialist

hace 4 días

Ciudad de México, Ciudad de México Essity A tiempo completo

About the Role

We are seeking a highly motivated and results-driven Brand Marketing Specialist to join our team at Essity. As a key member of our marketing department, you will be responsible for executing and leading activities in the TENA Marketing area.

Key Responsibilities

  • Develop and execute marketing strategies to drive sales and revenue growth for the TENA portfolio.
  • Lead monthly market and brand analysis, including sales, financial results, and demand planning.
  • Collaborate with cross-functional teams to implement specific actions and innovations that contribute to the results of the Brand.
  • Provide daily and monthly brand performance reports to stakeholders.
  • Plan, execute, and monitor local digital campaigns to drive engagement and conversions.
  • Lead activations with the PR team to enhance brand visibility and reputation.
  • Develop and execute campaigns, leading them for their execution and ensuring successful outcomes.
  • Lead innovation projects to drive business growth and improvement.

Requirements

  • Experience: Bachelor's degree completed in a relevant field such as Finance, Economics, Industrial Engineering, Administration, or Marketing.
  • Career background in a related field, with a strong understanding of marketing principles and practices.
  • Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Proficiency in Microsoft Office, particularly Excel, PowerPoint, and Word.
  • Ability to work in a fast-paced environment and prioritize multiple tasks and deadlines.
  • Strong leadership skills, with the ability to motivate and inspire team members.
  • Attention to detail and ability to maintain high standards of quality and accuracy.

About Essity

At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose. We offer a collaborative and caring culture, empowerment and engaged people, work with impact and a powerful purpose, individual learning and career growth, health and safety priority, sustainable value together, innovation, sustainable working life, and total reward.

Join Our Team

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic, and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.

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