Growth Marketing Strategist, AI and B2B Technologies

hace 2 semanas

Ciudad de México, Ciudad de México Invitro Capital A tiempo completo

Job Overview

Invitro Capital is seeking a seasoned Growth Marketing Strategist to lead growth initiatives across our portfolio companies. In this role, you'll develop and execute strategies to scale user acquisition, engagement, and revenue through SEO, SEM, paid social, display, and affiliate channels. Working closely with sales, product, creative, and executive teams, you'll manage substantial budgets and drive continuous campaign optimization to achieve high-impact, ROI-driven results in a dynamic, fast-paced setting.

About Invitro Capital

We are at the forefront of AI and B2B innovation. Our employees have the opportunity to work on the latest and greatest technologies, and to make a real impact on the SME market. You will be part of a team of seasoned entrepreneurs and product leaders who are on a mission to make a difference in the SME space.

Responsibilities

  • Develop and implement data-driven growth strategies for acquisition, retention, and revenue.
  • Lead multi-channel campaigns (paid search, social, display, SEO/SEM, affiliate) to maximize reach and conversions.
  • Conduct keyword research, competitive analysis, and optimize content to enhance organic visibility.
  • Manage large ad budgets, ensuring all campaigns are scalable and ROI-positive.
  • Oversee A/B testing and growth experiments across ads, landing pages, and campaigns to boost conversions.
  • Use analytics platforms (Google Analytics, Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager) to track performance, gather insights, and optimize targeting.
  • Collaborate with creative, content, product, and sales teams to align on ad copy, visuals, and landing page designs.
  • Leverage marketing automation (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) to enhance lead nurturing and conversion tracking.
  • Support account-based marketing (ABM) initiatives, customizing strategies for high-value clients.
  • Stay updated on industry trends, algorithm changes, and emerging channels to keep strategies competitive.
  • Deliver detailed performance reports with actionable insights on KPIs and growth opportunities.
  • Manage relationships with SEO/SEM vendors and digital ad agencies to support and scale marketing initiatives.

Requirements

  • Bachelor's degree in Marketing, Business, or related field; Master's preferred.
  • 8+ years in performance marketing or digital advertising, with experience in B2B SaaS or tech.
  • Strong knowledge of SEO, SEM, paid social, display, and affiliate marketing channels.
  • Proven experience scaling growth operations in high-growth, fast-paced environments.
  • Expertise in account-based marketing (ABM) for high-value accounts.
  • Proficiency with marketing automation (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
  • Skilled in bid management, campaign optimization, and funnel optimization.
  • Strong analytical abilities with a data-driven approach and experience with A/B testing and growth experiments.
  • Excellent communication skills for cross-functional collaboration and team leadership.
  • Experience working with external agencies or vendors for growth support.
  • English proficiency in both spoken and written communication.

What We Offer

  • Competitive compensation: $3,000 - $4,500 monthly, payable in USD.
  • A supportive and collaborative work environment where our employees can thrive.

  • Email Marketing Strategist

    hace 4 semanas

    Ciudad de México, Ciudad de México Top Growth Marketing A tiempo completo

    We are seeking a highly skilled Email Marketing Strategist to join our team at Top Growth Marketing. As an Email Marketing Strategist, you will be responsible for developing and implementing effective email marketing campaigns for our e-commerce clients using Klaviyo.Key Responsibilities:Crafting email marketing strategies, automation, and flows to drive...

  • Growth Marketing Strategist

    hace 4 semanas

    Ciudad de México, Ciudad de México Zendesk, Inc. A tiempo completo

    Job SummaryWe are seeking a seasoned Growth Marketing Strategist to drive product-led growth initiatives while supporting sales-led motions at Zendesk.The ideal candidate will have a strong analytical mindset, be innovative, and a skilled problem-solver with a passion for moving prospects and customers through their journey toward conversion and...

  • Email Marketing Strategist

    hace 3 semanas

    Ciudad de México, Ciudad de México Top Growth Marketing A tiempo completo

    We are seeking an experienced Email Marketing Strategist to join our team at Top Growth Marketing. As a key member of our marketing department, you will play a crucial role in creating and executing email marketing campaigns that drive revenue growth for our e-commerce clients.Key Responsibilities:Crafting engaging email content and strategies to improve...

  • Digital Marketing Strategist for E-Commerce Growth

    hace 4 semanas

    Ciudad de México, Ciudad de México Sagan A tiempo completo

    About the RoleWe are seeking a seasoned Digital Marketing Strategist to spearhead digital marketing efforts for our B2B e-commerce brand. As a key member of our team, you will be responsible for driving growth through SEO, SEM, email marketing, and social media initiatives.

  • Customer Acquisition Strategist for High-Growth AI and B2B Ventures

    hace 2 semanas

    Ciudad de México, Ciudad de México Invitro Capital A tiempo completo

    About Invitro CapitalInvitro Capital is a leading venture capital firm that invests in cutting-edge AI and B2B technologies. We are committed to helping our portfolio companies succeed and grow exponentially.Job OverviewWe are seeking an experienced Customer Acquisition Strategist to join our team. The ideal candidate will have a proven track record of...

  • Marketing Growth Strategist

    hace 4 semanas

    Ciudad de México, Ciudad de México Lalamove A tiempo completo

    Job DescriptionWe are seeking a highly skilled Marketing Growth Strategist to join our team in Mexico City. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive growth across Mexico.

  • AI Hardware Marketing Strategist

    hace 3 semanas

    Ciudad de México, Ciudad de México Sagan A tiempo completo

    Job SummaryWe are seeking an experienced Product Marketing Manager to lead marketing initiatives for our AI hardware company. As a key member of our team, you will develop content, manage campaigns, and drive brand visibility.About SaganSagan is a membership community connecting global talent with US-based businesses through innovative content and marketing...

  • Digital Marketing Strategist

    hace 2 semanas

    Ciudad de México, Ciudad de México Kounsel A tiempo completo

    Job DescriptionWe are seeking a highly skilled Digital Marketing Strategist to join our team at Kounsel. As a key member of our marketing department, you will play a crucial role in shaping the company's digital marketing strategy and driving business growth.About the Role:Develop and implement comprehensive digital marketing strategies that drive engagement...

  • E-Commerce Growth Marketing Strategist

    hace 2 días

    Ciudad de México, Ciudad de México ScaleJet A tiempo completo

    About the RoleWe are seeking an E-Commerce Growth Marketing Strategist to join our team at ScaleJet. This is a fully remote, full-time role that will focus on creating and executing growth strategies across multiple channels.

  • B2B Growth Strategist

    hace 4 semanas

    Ciudad de México, Ciudad de México Insider A tiempo completo

    About UsWe are Insider, a B2B SaaS company that drives growth for our clients worldwide. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform.We've achieved unicorn status, backed by top-notch investors, and trusted by 1200+ brands from high-growth startups to Fortune 500...

  • Operational Excellence Strategist

    hace 4 semanas

    Ciudad de México, Ciudad de México AMZ Advisers A tiempo completo

    About AMZ Advisers:We are a dynamic digital media marketing agency specializing in developing and implementing strategic marketing plans for Amazon marketplaces.This role is ideal for someone who is proactive, innovative, and has a strong analytical mindset. As an Operational Excellence Strategist, you will play a crucial role in enhancing operational...

  • Mobile Application Developer for AI and B2B Innovations

    hace 4 semanas

    Ciudad de México, Ciudad de México Invitro Capital A tiempo completo

    Company OverviewInvitro Capital is a leading player in the AI and B2B technology space. Our company focuses on driving innovation and growth through cutting-edge solutions.

  • Marketing Strategist

    hace 19 horas

    Ecatepec de Morelos, México Parker Hannifin Corporation A tiempo completo

    About Our TeamParker Hannifin Corporation is a global leader in motion and control technologies. We are seeking an experienced Marketing Strategist to lead our growth initiatives as a Divisional Mercadotec Manager.Job DescriptionThis role is responsible for developing and executing strategic marketing plans to drive business growth and expansion. As a key...

  • Senior Mobile Application Developer for AI and B2B Innovations

    hace 4 semanas

    Ciudad de México, Ciudad de México Invitro Capital A tiempo completo

    About Invitro CapitalWe are a leading fintech company at the forefront of AI and B2B innovation, empowering small and medium-sized enterprises (SMEs) with cutting-edge technologies.

  • Digital Growth Strategist

    hace 3 semanas

    Ciudad de México, Ciudad de México Tala A tiempo completo

    About TalaTala is on a mission to unlock the economic potential of underserved communities worldwide. As a forward-thinking fintech company, we've been recognized for our innovative approach to financial inclusion. Our commitment to making a meaningful impact has earned us a spot on the Fortune Impact 20 list and other prestigious recognitions.Our VisionWe...

  • AI and SaaS Technologies Leader, Invitro Capital

    hace 2 semanas

    Ciudad de México, Ciudad de México Invitro Capital A tiempo completo

    Invitro Capital is a dynamic venture capital firm seeking a seasoned Technical Lead to spearhead backend development efforts. This role involves overseeing the design and implementation of robust backend systems, guiding teams through complex technical challenges, and driving AI-based solutions.The ideal candidate will possess a strong technical background...

  • Senior Marketing Strategist

    hace 3 semanas

    Ciudad de México, Ciudad de México Pearson A tiempo completo

    We are seeking a seasoned Senior Marketing Strategist to join our team in Mexico City.The ideal candidate will have a proven track record of creating innovative marketing campaigns that drive engagement and interest. They will be responsible for developing and executing strategic plans to increase brand visibility and promote our products across multiple...

  • Marketing Strategist for Growth

    hace 3 semanas

    Ciudad de México, Ciudad de México Kostik A tiempo completo

    **About the Role at Kostik**: We are seeking a talented Marketing Analyst to play a crucial role in driving business growth through data-driven marketing strategies.The ideal candidate will have a passion for numbers and a talent for developing effective marketing plans, with a focus on customer acquisition and retention.Key responsibilities include...

  • Digital Marketing Strategist

    hace 4 semanas

    Ciudad de México, Ciudad de México Petco A tiempo completo

    Job OverviewPetco is a health and wellness company dedicated to improving the lives of pets, pet parents, and partners.We are seeking an experienced Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies that drive business growth and...

  • Channel Marketing Strategist

    hace 3 semanas

    Ciudad de México, Ciudad de México Object First A tiempo completo

    Embark on a dynamic career path as a Channel Marketing Strategist at Object First, where you'll play a pivotal role in spearheading our growth strategy in LATAM.We're seeking an ambitious and results-driven professional with 5-8 years of experience in channel marketing to drive revenue growth through tailored marketing programs for new and existing...