Digital Business Strategist

hace 1 semana

Mérida, Yucatán, México Entravision A tiempo completo
Job Summary

We are seeking a highly skilled Digital Business Strategist to join our team at Entravision Communications Corporation. As a key member of our business unit, you will be responsible for leading the overall internal reporting of the business unit, providing actionable insights to clients and sales teams, and collaborating with cross-functional teams to develop campaign strategies and budgets.

Key Responsibilities
  • Lead the overall internal reporting of the business unit, including daily, weekly, and monthly reports
  • Provide actionable insights to clients and sales teams through quantitative and qualitative analysis
  • Collaborate with Sales Planning to develop campaign strategies and budgets that meet client goals and objectives
  • Work closely with AdOps to ensure campaign delivery and propose guidelines for improving campaign delivery and KPIs
  • Provide campaign reporting data to the Account Management team for client recap decks and campaign strategy recommendations
Requirements
  • 2-3 years of experience in Digital Marketing (preferred but not mandatory)
  • Data analytics studies, business administration degree, economics degree, or related studies
  • Advanced English level (not mandatory)
  • Advanced Excel knowledge (Vlookups, If Functions, Formulas, etc.)
  • Aptitude and a preference for working in collaborative teams
  • Good attention to detail and strong analysis skills
  • Capacity to adapt to change, proactivity, and ability to learn
  • Ability to prioritize projects
  • Knowledge of the digital ad ecosystem and familiarity with ad platforms and tools (The Trade Desk, Google DV 360, Xandr, AdsWizz, Triton, GAM, among others)
What We Offer
  • Full-time position with a competitive salary and benefits package
  • Opportunity to work with a leading media company in the digital advertising space
  • Collaborative and dynamic work environment

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