LATAM Marketing Leadership Role

hace 21 horas


Ecatepec de Morelos, México Hach A tiempo completo
Job Description:

We are seeking a highly experienced Senior LATAM Marketing Manager to lead our marketing efforts in the region. This role is responsible for developing and executing performance marketing initiatives that drive customer brand awareness and revenue growth.

Main Responsibilities:
  • BUILD AND OPTIMIZE PERFORMANCE MARKETING INITIATIVES: Develop and execute data-driven, multi-channel performance marketing strategies that achieve customer growth and financial objectives.
  • LEAD A TEAM OF PROFESSIONALS: Lead a team of marketers to analyze real-time results, enable rapid optimization of marketing efforts, product offerings, and pricing strategies to accelerate growth.
  • PARTNER WITH GLOBAL MARKETING TEAMS: Collaborate with global marketing teams to develop and adapt go-to-market strategies, messaging, and positioning for each new product launch.
  • DRIVE ECOMMERCE AND LEADS GROWTH: Develop and execute plans to drive ecommerce and leads growth in LATAM.
Key Skills and Qualifications:
  • 7+ years of experience in a people leadership role, with proven results in high-growth market penetration through integrated marketing and communication efforts.
  • Experience developing successful programs across various marketing channels and campaigns, including paid advertising, email marketing, social media marketing, website curation, and other marketing programs.
  • Deep understanding of MarTech and AdTech solutions, with the ability to dive into channel analytics to problem-solve, maximize performance, and change direction when warranted.
  • Proven track record of successful leadership, ability to create followership, and history of developing high-performing teams in a fast-paced environment with tight deadlines.
Requirements:
  • Bachelor's Degree in Marketing, Business, Communications or related field required, Master's preferred.
  • Fluent in English and Spanish.
Estimated Salary:

$80,000 - $120,000 per year, depending on experience.



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