Strategic Brand Marketing Leader for Women's Running and Training in LATAM

hace 5 días


Xico, México Nike A tiempo completo

Nike is seeking a highly experienced and motivated Strategic Brand Marketing Leader to lead the Women's Running and Training brand in LATAM.

The ideal candidate will have a proven track record of success in consumer marketing, with a strong understanding of the running and training industry. They will be responsible for developing and executing seasonal plans that drive sales and brand growth, while maintaining a deep understanding of consumer trends and preferences.

About the Role:

  • Lead the development of seasonal plans that align with Nike's broader regional strategy.
  • Work closely with cross-functional teams to identify industry, city, influencer, athlete, and sport trends.
  • Manage budget and cost-efficient implementation of resources.
  • Maintain a collaborative, creative, and progressive work environment.

Requirements:

  • Bachelor's degree in Marketing, Business, or a closely related field.
  • 8+ years of experience in consumer marketing or related experience in marketing strategy, marketing planning, brand marketing, running, training, and sports marketing.
  • Strong strategic and creative thinking skills.
  • Excellent written and verbal communication skills, with high-level fluency in English.
  • Able to balance creativity with organizational and procedural excellence in a fast-moving, ambiguous environment.

Preferred Qualifications:

  • Familiarity and working experience in Mexico City and/or LATAM are highly preferred.
  • Key experience profiles include digital marketing and consumer brand.
  • Strong skills in keynote presentations, synthesis of information, and multitasking.

Compensation: The estimated annual salary for this role is $120,000 - $150,000, depending on experience and qualifications.



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