Digital Data Insights Manager
hace 2 semanas
Brainrocket is seeking an experienced Digital Data Insights Manager to oversee our data management needs, ensure effective data collection, and support our data-driven decision-making process. In this role, you will be responsible for implementing and managing tracking tags, optimizing tag performance, and troubleshooting tag-related issues to support marketing, product, and analytics teams.
Key Responsibilities:
• Tag Management: Configure, implement, and manage tags using Google Tag Manager to track key user interactions, conversions, and other performance metrics.
• Data Accuracy and Validation: Perform regular audits to ensure accurate data collection, identify and troubleshoot discrepancies, and work to resolve any tracking issues.
• Collaboration with Cross-Functional Teams: Work closely with marketing, product, and analytics teams to understand tagging requirements and implement tracking solutions.
• Optimization: Regularly review and optimize tag setups to minimize page load times and improve performance without compromising data quality.
• Documentation and Reporting: Maintain documentation of all GTM implementations, data layers, and tags for reference and future team members. Report on tracking effectiveness and data accuracy.
• Stay Up-to-Date on Trends and Best Practices: Keep abreast of the latest GTM and analytics trends, privacy requirements (such as GDPR), and industry best practices.
Qualifications:
• Experience: 1+ years working with Google Tag Manager, Google Analytics, and other tagging solutions.
• Technical Skills: Familiarity with data layers and trigger configurations.
• Analytical Skills: Strong analytical and troubleshooting skills, with experience in web analytics and data validation.
• Soft Skills: Excellent communication skills, with the ability to work with both technical and non-technical team members.
• Attention to Detail: High level of accuracy and attention to detail, with an aptitude for identifying issues in complex data structures.
Benefits:
We offer excellent benefits, including but not limited to:
• Learning and development opportunities and interesting challenging tasks.
• Official employment in accordance with the laws of Cyprus and the EU, registration of family members.
• Company fitness corner in the office for employees.
• Opportunity to develop language skills and partial compensation for the cost of language classes.
• Birthday celebration present.
• Breakfasts and lunches in the office (partially paid by the company).
Estimated Salary: €45,000 - €55,000 per year.
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