Digital Marketing Insights Specialist

hace 1 mes


Xico, México Hsbc A tiempo completo
Job Description

About Us:

Hsbc is one of the largest banking and financial services organizations in the world, with operations in 64 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and ultimately, helping people to fulfil their hopes and realise their ambitions.

About The Role:

We are currently seeking an experienced professional to join our team in the role of Digital Marketing Insights Specialist.

Key Responsibilities:

  • Responsible for sourcing data, building structured databases, designing data marts generating business insights.
  • Create and continuously update datasets to support analysis, direct marketing campaigns and reporting.
  • Identify opportunities for data monetization, leveraging Business Intelligence (BI) and Visualization tools to deliver key business insights.
  • Develop self-serve BI solutions to empower the business to make informed decisions.

Requirements:

To succeed in this role, you will need:

  • Strong knowledge of programming tools, preferably with proficiency in SQL, databases, SAS, Unix, VBA, Qlik, R, Python, and other BI tools & Campaign Manager tools.
  • Knowledge of Data Modelling and/or exposure to Data Quality assessment and control.
  • Customer Relationship Management (CRM) tools such as PEGA, Salesforce.
  • Advanced English language skills.

Experience:

You will need at least 2 years of experience, which can come from a computer science, information systems, systems engineering or other engineering specialization.

Salary: Estimated salary range: $80,000 - $110,000 per annum.

Benefits:

Hsbc offers its employees a greater number of days off, so that they can fully enjoy their wedding, take care of the new member of the family, or grieve the loss of a family member. Our paid leave package is at the forefront in Mexico.



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