Data Insights Analyst

hace 1 semana


Oaxaca, Oaxaca, México Nasdaq A tiempo completo

**Job Summary**:

Nasdaq is seeking a highly skilled Data Insights Analyst to join our team. As a Data Insights Analyst, you will be responsible for utilizing various digital tools to gather and analyze data from online user interactions across multiple data sources.

**Key Responsibilities:**

  • Utilize digital tools to gather and analyze data from online user interactions across multiple data sources.
  • Create easily understandable data visualizations to communicate insights effectively.
  • Collaborate with development and marketing teams to implement recommended solutions.
  • Generate insights into online visitor behavior and content consumption.
  • Stay informed about emerging trends in online marketing performance and website design.
  • Create data measurement plans for Global Data Layer definition, implementation, and troubleshooting across multiple Business Units.
  • Maintain and improve reports for the digital marketing team.

**Requirements:**

  • Bachelor's degree in marketing, statistics, computer science, or related fields.
  • 1-3 years of experience in customer data analysis and data mining.
  • Proficiency with key web analytics platforms such as Google Analytics 4 and Salesforce.
  • Experience in Adobe Customer Journey Analytics is a plus.
  • Clear understanding of Tag Management solutions such as Google Tag Manager, Tealium, or Adobe Experience Cloud.
  • Experience with Reporting visualization tools such as Looker Studio, Tableau, or Power BI.
  • Strong verbal and visual communication skills for presenting findings and recommendations.
  • Exceptional attention to detail and accuracy.
  • Ability to collaborate effectively across diverse teams including engineering, marketing, and creative departments.

**What We Offer:**

Nasdaq is a dynamic and innovative company that offers a range of benefits and opportunities for growth and development.


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