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Media Manager for Latin America
hace 2 meses
About Vivo
Vivo is a leading global technology company committed to creating innovative and trendsetting smart mobile products and services. Our mission is to form a vibrant mobile internet ecosystem, and we currently operate an extensive network of research operations in various locations around the world. These R&D centers focus on the development of cutting-edge consumer technologies, including 5G, AI, mobile photography, and next-generation smartphone design.
Our Team
We are a dynamic and design-driven team, passionate about continuous learning and team spirit. We are looking for a professional who shares our values and is eager to contribute to our success.
About the Role
We are seeking a highly skilled Media Manager for our Latin America team. The successful candidate will participate in the planning and implementation of our media and digital marketing strategy, providing insights and analysis of the mobile phone industry and media landscape. Key responsibilities include:
- Helping Vivo identify brand opportunities in Latin America
- Promoting the market's formulation and implementation of media strategies, and continuing to optimize and iterate
- Conducting data tracking and analysis on media placement
- Conducting media benchmark research, media target audience research, and media digital precision marketing research to provide insights and traction for business decisions
- Scanning and integrating Latin American media resources to provide resource reserves for business development
Requirements
To be successful in this role, you will need:
- A Bachelor's degree or above
- 5-10 years of experience in formulating and implementing media and digital marketing strategies
- Familiarity with the Latin American media environment, understanding of mainstream media delivery platforms and advertising forms in Latin America, and in-depth insights
- Innovative thinking ability and strong media data analysis ability, with a strong sense of responsibility and communication skills
- Fluent English communication skills
- Ability to work efficiently with cross-functional and cross-cultural teams