SEO Specialist
hace 2 días
Pro Coffee Gear is seeking a skilled SEO Specialist to join our team. As a key member of our digital marketing team, you will be responsible for implementing and executing our SEO strategy to improve our online presence and drive business growth.
Key Responsibilities:- Develop and execute SEO strategies to improve search engine rankings and drive organic traffic to our website.
- Optimize website content, metadata, and internal linking to improve search engine visibility.
- Implement SEO best practices for product pages, blog posts, and other website content.
- Conduct regular website audits to identify technical SEO issues and ensure site health.
- Work closely with our web development team to address and fix technical issues such as site speed, mobile responsiveness, and crawl errors.
- Track and report on key SEO metrics, including organic traffic, keyword rankings, and conversion rates.
- Utilize tools like Google Analytics, Search Console, SEMrush, and Ahrefs to monitor SEO performance and identify areas for improvement.
- Strong knowledge of SEO best practices, algorithms, and current trends.
- Experience with SEO tools such as Google Analytics, Google Search Console, Ahrefs, Surfer, etc.
- Strong analytical, research, and problem-solving skills.
- Excellent communication skills and ability to collaborate across teams.
- Ability to handle constructive feedback and radical transparency.
- Self-motivated and able to work independently with a proactive approach to learning and staying current with industry changes.
- Familiarity with the coffee industry or a passion for coffee is a plus.
- Experience with Shopify or similar eCommerce platforms.
- Understanding of content marketing and its role in SEO.
- Proven track record of improving organic search visibility and driving traffic growth.
At Pro Coffee Gear, we believe in the strength of diversity and equal opportunities for all employees and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
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