Digital Content Strategist

hace 15 horas


San Pedro Garza García, Nuevo León, México Cemex A tiempo completo
About the Role

We are seeking a creative and passionate Digital Content and Campaigns Strategist to join our team at Cemex and contribute to communicating our journey towards sustainable construction.

Key Responsibilities
  • Develop and coordinate a cohesive digital content strategy that supports Cemex's communication goals and key performance indicators.
  • Guarantee messaging alignment and adherence to Cemex's brand guidelines.
  • Lead the execution of differentiated content strategies for social media and web content, including planning, curation, and research.
  • Oversee and assure content requirements across platforms using data and metrics to draw insights.
  • Identify overall content needs for the business, target audiences, and customer reviews to help drive content strategies.
Requirements
  • Experience in the creation and implementation of omnichannel strategies, digital communication, and the development of content.
  • Proven professional experience as a Content Strategist, Content Creator, Digital Comms Specialist, or similar role in marketing or advertising agencies or corporations.
  • Hands-on experience with Content Management Systems (e.g. Monday, Basecamp, Trello, or others).
  • Strong data-driven thinking, good network and communication skills, high flexibility, and good capability to deal with a changing environment.
Preferred Qualifications
  • Experience in the construction industry, architecture, design, or related fields.
  • Excellent speaking, writing, and editing skills in English.
  • Bachelor's degree in communications, marketing, advertising, or related field.


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