Brand Manager
hace 4 días
Reconocida compañía del sector de alimentos busca a un Brand Manager en México para desarrollar y ejecutar estrategias efectivas para distintas categorías, enfocadas en conectar con los clientes y acompañar el cierre de ventas.
Responsabilidades:- Definir, planificar y ejecutar estrategias de marketing para las distintas categorías.
- Crear y proporcionar materiales de marketing como estudios de mercado, análisis de marcas y tendencias, entre otros.
- Participar en la implementación de metodologías para acelerar el cierre de proyectos.
- Trabajar estrechamente con el equipo comercial, R&D, finanzas, planeación, marketing digital y áreas corporativas.
- Conocimiento en investigación de mercado y análisis de competencia.
- Profesional en ciencias económicas, administración, ingeniería industrial o mercadeo, con especialización en Mercadeo.
- Mínimo 3 años de experiencia en áreas de marcas, categorías y mercadeo idealmente en negocios B2B.
- Experiencia en la definición y ejecución de estrategias de marketing, tanto digitales como tradicionales.
- Habilidad para gestionar relaciones con clientes mediante CRM.
- Salario súper competitivo + paquete de beneficios atractivos.
- Oportunidad de crecimiento profesional dentro de una compañía líder en su sector.
- Beneficios adicionales relacionados con salud y bienestar.
- Participación activa en proyectos clave y de innovación.
- Ambiente laboral colaborativo y dinámico.
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