Consumer Experience Manager

hace 2 semanas


Veracruz, Veracruz-Llave, México Philip Morris International Management Sa A tiempo completo
About the Role

We are seeking a highly skilled Consumer Experience Manager to join our team at Philip Morris International Management Sa. As a key member of our Consumer Centric Organisation (CCO) team, you will play a critical role in driving our commercial transformation and shaping a new global function.

Key Responsibilities
  • Champion Consumer-Centricity: Develop a deep understanding of consumer behaviors and needs, leveraging market research, consumer feedback, data analytics, and consumer journey knowledge to identify gaps and opportunities for improvement.
  • Lead Cross-Functional Teams: Collaborate with cross-functional teams to plan and execute engagement programs, utilizing agile methodologies and experimentation to validate business hypotheses and strategies.
  • Be the Voice of the Consumer: Ensure that consumer journey insights, NPS results, analytics, and data-driven consumer feedback drive decision-making for retention and loyalty initiatives.
  • Responsible for Project Planning: Develop effective project plans, identify risks, and implement mitigation strategies, while providing support to the Conversion and Loyalty Manager to inform decision-making.
Requirements
  • A background of >5 years in consumer, marketing, digital, or commercial-focused functions.
  • Proven consumer obsession and curiosity to act upon consumer feedback.
  • Loyalty experience in deploying omni-channel communications and offers/activations based on consumer, financial, and data-driven analysis.
  • A digital-first mindset with a good understanding of tech infrastructure and digital engagement ecosystems.
  • Demonstrated excellence in horizontal leadership, networking, and negotiation skills for seamless cross-functional collaboration.
  • Proven track record of successfully leading end-to-end, cross-functional projects with a results-oriented mindset.
  • Cross-functional experience is a plus.
  • English proficient (both written and spoken), fluent in Spanish.
About Us

We are a global business dedicated to delivering a smoke-free future. Our success depends on our dedicated employees who come to work here every single day with a sense of purpose and an appetite for progress. Join us and you too can:

  • Seize the freedom to define your future and ours.
  • Be part of an inclusive, diverse culture where everyone's contribution is respected.
  • Pursue your ambitions and develop your skills with a global business.
  • Take pride in delivering our promise to society.


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