Product Marketing Manager for School Products
hace 2 meses
Overview:
Nexum is seeking a Product Marketing Manager to lead the development and implementation of comprehensive brand strategies for our school products in Mexico and the US.
About the Role:
This is an exciting opportunity for a seasoned marketing professional to drive innovation in product offerings and marketing initiatives, leveraging market trends and customer insights to increase market share and visibility.
Responsibilities:
- Develop and execute end-to-end marketing campaigns, including digital, print, and in-store promotions
- Collaborate with cross-functional teams to ensure brand consistency across all channels
- Analyze market trends and customer insights to inform product development and marketing initiatives
- Manage the brand marketing budget effectively, ensuring alignment with business objectives
- Coordinate the development of marketing materials, ensuring alignment with brand identity
Requirements:
- Bachelor's degree in Marketing, Business, or a related field
- Advanced proficiency in English
- Over 3 years of experience in product marketing or brand management, preferably in school products or consumer goods
- Deep understanding of current marketing trends, consumer behavior, and digital marketing strategies
- Excellent leadership, communication, and project management skills
What We Offer:
A competitive salary range of $80,000 - $110,000 per year, depending on experience, plus benefits and opportunities for professional growth.
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