Trade Development Director, Cpws Division

hace 3 días


Tamaulipas, México Southern Glazer'S Wine & Spirits, Llc. A tiempo completo
About the Role

Southern Glazer's Wine & Spirits, LLC is seeking a highly skilled Trade Development Director to join our Cpws Division team. As a key member of our organization, you will be responsible for developing and executing strategic plans to drive business growth and expansion.

Key Responsibilities
  • Develop and maintain strong relationships with local market stakeholders, including suppliers and trade partners.
  • Lead a team of professionals in generating supplier program activations that deliver exceptional results.
  • Develop strategic direction for priorities of subordinates to meet volume and value targets through optimal allocation of resources and adherence to brand strategy/standards.
  • Maintain constant communication modes between Division field sales team and supplier marketing (brand & local).
  • Implement and drive company-wide sales strategies to achieve sales goals.
  • Plan, execute and evaluate sales, promotion, and marketing programs.
  • Lead and direct the Supplier Planning Initiatives, including supplier meetings, programming communication, and business review/planning meeting with SGWS leadership.
  • Direct the design, planning, and implementation of new and existing marketing initiatives that align with supplier goals.
  • Manage purchasing, supplier shipment, and local delivery of assigned-supplier portfolios for incentive planning and inventory.
  • Ensure brand pricing and gross profit is aligned to strategy by channel.
  • Assist Commercial Finance team in the management of funds and banks as related to local marketing and brand planning.
  • Utilize various available analytic tools to identify local market intelligence and opportunities – consumer shifts/trends, channel dynamics, key account (NAOP/ chains) dynamics, etc.
  • Ensure all business intelligence program tracking is accurate, timely and aligns with regional and individual state reporting.
Requirements
  • Bachelor's degree in a related field; or an equivalent combination of education and experience.
  • Seven years of relevant experience.
  • Able to obtain and meet industry licensing requirements as needed.
  • Must possess a valid driver license and secure and maintain auto-liability insurance by state laws.


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