Inside Sales/Appointment Setter VA

hace 6 días


Ciudad de México, Ciudad de México Scale Virtually A tiempo completo

The Inside Sales / Appointment Setter VA supports the client, a private lender based in Nashville, Tennessee, who operates nationwide in financing for builders, developers, and real estate investors.

The VA's primary objective is to execute a consistent outreach cadence—via phone, email, and text—to book qualified borrower appointments directly on the client's calendar.

This role requires strong communication skills, disciplined follow-up, and transparent daily reporting through approved systems.

DUTIES & RESPONSIBILITIES

1. Outbound Outreach Execution
  • Conduct daily outbound communication (calls, texts, emails) using the pre-qualified lead database provided by the client. Follow a structured cadence (email → call → text → follow-up) to maximize connection rates.
  • Confirm that each contacted individual meets criteria.
2. Appointment Scheduling
  • Book qualified leads directly on client's Calendly (or approved calendar). Ensure all details (lead name, contact info, date/time, call synopsis) are correctly entered in the invite description.
  • Provide a concise summary ("synopsis") of each conversation in the calendar invite so the client is informed before each call.
  • Ensure the client's calendar remains optimized—only confirmed, qualified appointments are scheduled within the available 2-hour daily call window (Mon–Fri). Prevent overlapping or double bookings.
3. EOD / SOD Reporting
  • Send Start-of-Day (SOD) and End-of-Day (EOD) reports via email summarizing planned and completed outreach.
4. Lead Tracking and Recordkeeping
  • Log all outreach attempts, statuses, and outcomes in the designated Tracker/CRM file daily. Each lead should have an updated disposition (Contacted / No Answer / Appointment Set / Unqualified).
  • Clean and verify lead data (name, phone, email). Perform skip tracing or validation where needed to fill missing contact fields.

  • Reporting Summaries

  • Compile weekly summary reports from daily logs showing: number of contacts made, responses received, appointments booked, and show-rate percentages.

  • Confidentiality Compliance

  • Adhere strictly to the NDA and data handling protocols defined in this playbook. Ensure all lead data is securely stored and not exported externally.

Requirements

KNOWLEDGE OR SKILLS NEEDED

  • Understanding the role of builders, general contractors, and investors in real estate lending. Familiarity with the concept of borrower qualification, DSCR loans, and project-based financing.
  • Knowledge of outbound cadence strategies (email → call → text → follow-up) and appointment-setting best practices.
  • Familiarity with data management in Excel or lightweight CRM trackers for logging call outcomes, follow-ups, and contact dispositions.
  • Understanding how to book and organize appointments using Calendly or Google Calendar, ensuring accuracy in time zones and buffer periods.
  • Understanding American business communication standards—professional yet conversational tone; concise, respectful messaging; avoidance of filler or slang.

TOOLS NEEDED

  • CRM Platforms (Lead Management Tracker)
  • Gmail (Custom Domain)
  • Hubspot Calendar

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