Costa Coffee Marketing Coordinator

At the heart of Costa Coffee are our values; we believe in Passion, Warmth, Trust and Courage along with our main purpose, inspire the world to love great coffee. We are the second most important brand in the world and the first one in the UK. As a part of the Coca - Cola Company, we´re on a journey to be the world´s most - loved coffee brand, we´ve come a long way from the Costa Brother´s first roastery in 1971, some of our countries already delivers amazing coffee to consumers and soon Mexico will be part of these dream through a collaborative and inclusive workforce, who continually unlock new growth and innovation.

**What You’ll Do for Us**:
The Costa Marketing Coordinator role exists to:

- Act as a key liaison in marketing matters between Costa Coffee and existing partners in the market (e.g. bottlers + Santa Clara Stores)
- Ensure business growth by defining targets, designing brand | commercial | sales strategies, establishing required reporting & governance, and managing day-to-day relationships. Includes support in communication and activation guidelines required by the partner.
- Guarantee an ideal consumer experience with the platform, through market insights, consumer proposition, communication strategy, POS, and market activation.
- Work together with the Coca-Cola bottler Operations in charge of the Costa platforms, to ensure branding, consumer activation experiences, promotions, and other enablers.
- Identify, address, and resolve complex problems with end-to-end solutions that may require collaboration with team members, Company associates, Customer corporate representatives or third-party suppliers.
- Leadership role with creative agencies and bottlers, to develop relevant experiences to achieve consumer awareness and trial which generate purchase consideration.
- Be the brand guardian with bottlers and PTS customers, making sure the brand guidelines and experiences established in the toolkit are being followed.
- Make decisions towards smart investments that help us achieve profitable growth, always standing by brand guidelines and essence of each customer’s brand.
- Use creativity to lead the powerful campaigns transmitting the correct messages for each region and customer.
- Understanding business models and implementing a harmonious integration of the Costa brand with each customer with the support of creative agencies.
- Brief agencies to create or develop experiences, shopper, and communication strategies, and later on ensure that partners execute these in the correct manner.

**Qualification & Requirements**
- Bachelor’s Degree in Business, Engineering, or another related field.
- 1+ years of manufacturing and/or procurement experience in the Coffee & Food Service industry.
- Demonstrated ability to model various business scenarios and analyze resulting costs, impacts, risks, and benefits to inform and recommend business solutions.
- Ability to read, interpret, and suggest improvements to contracts and other legal agreements.
- Well refined understanding of continuous improvement concepts and principles.
- Demonstrate the ability to assemble and analyze large quantities of data and conduct in depth analysis of the data, such as should-cost models, benchmarking, etc.
- The ability to create a strategic plan that addresses customer needs while also driving company profitability is required.

**What We Can Do For You**
- ** Iconic Brand**: Work on the most recognized brand in the world and be part of developing the brands next chapter.
- ** Exposure to World Class Leaders**: Availability to global leaders that will expand your network

**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.