Account-based Marketing Specialist, Staff

**Company**: Qualcomm Intl Inc., Mexico Branch Office **Job Area**: Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing Communications **General Summary**: Qualcomm is delivering intelligent computing everywhere. Building on our 40-year history of era-defining innovation, our leading technologies include advanced wireless connectivity, high-performance, low-power compute and on-device intelligence. Together with our ecosystem partners, we are enabling next-generation digital transformation that can enrich lives, improve businesses and advance societies. You’ll enjoy fantastic benefits and professional growth opportunities. Plus, you’ll be working with a best-in-class technology stack that includes Adobe, Marketo, Salesforce, Seismic, 6sense, Writer, and Figma. **Responsibilities** - Develop and execute global account-based marketing (ABM) strategies to drive revenue growth and gain market share for Qualcomm Dragonwing products - Identify and target key accounts with high growth potential, leveraging market research and data analytics - Research accounts and provide insights to regional sellers and collaborate with them to craft account plans that integrate with broader demand-gen campaigns - Engage with target accounts at industry events, conferences and tradeshows. - Track projects in Workfront to ensure flawless end-to-end execution of our ABM strategy. - Prepare and deliver monthly reports about campaign activity, segment performance, and influenced or attributed opportunities. - Keep your finger on the pulse of company diversification trends and spot new opportunities for ABM expansion. - Coordinate with external agencies and partners to support ABM initiatives. Please provide your resume in English. This is an office based position in Mexico City. **Minimum Qualifications**: - Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience. OR Associate's degree and 5+ years of Communications, Marketing, Public Relations, or related work experience. OR High School Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience. - Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience. **Preferred Qua**lifications**: - Bachelor's degree or equivalent professional experience - At least 2 years of hands-on B2B ABM experience (bonus points for certification) - At least 2 years of experience in the Industrial IoT industry with an ability to demonstrate a deep understanding of the market and its dynamics - Proactive self-starter, demonstrating high initiative and critical thinking - Dependable team player who can work independently and autonomously - Proficiency in Microsoft Office Suite - Experience with 6sense is a plus - Proficiency with data analysis and data storytelling (e.g., pivot tables and charts in Excel) - Advanced verbal and written communication skills in English - Proven ability to think strategically, but with exceptional attention to detail in execution - Strong project management, time management, prioritization, and organizational skills - Willing to travel to conferences, tradeshows, and company events Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law. If you would like more information about this role, please contact Qualcomm Careers.