Consumer Marketing Insight

Step into our world of creativity and joy

Consumer Marketing Insight (CMI) Manager
- Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with passion and creativity, we deliver food innovations, craft inspired fragrances and develop beauty and wellbeing solutions. There’s much to learn and many to learn from, with more than 16,000 employees around the world to explore ideas and ambitions with. Every day, your talent, your innovative spirit, and your determination will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature.**CMI Manager, your future role?**
- As a Consumer Marketing Insight (CMI) Manager you'll serve as a CMI Business Partner with responsibility for specific customers. Lead, design, execute and communicate market research projects and build consumer understanding in line with our business objectives. You might also mentor junior CMI staff.- You'll report to the Category Director Fabric and Home Care LATAM, and will be based in CDMX, Mexico; and will work four days onsite and one from home a week.- Your responsibilities will include:
**Project Management**
- Project Management /Leadership of regional and cross-regional MR projects
- Identifi cation of methodology for Consumer MR
- Commissioning and Set-Up
- Cost Management
- Management and quality control of Field
- Manage Data Analysis
- Be the market research expert in direct contact with clients, to discuss and review CMI strategies, methodologies and results
- Ensure CMI data is stored centrally and accessible for future reference

**Business Partnering**
- Be the CMI Business Partner for internal colleagues, working closely on projects throughout the development cycle providing in-depth interpretation of results to guide fragrance development and selection and to help to build rationale to support our submissions etc.
- Support sales and development teams as market research expert in direct contact with clients, to discuss and review CMI strategies, methodologies and results

**Continuous Improvement**
- Work with category teams to identify gaps in knowledge and to develop and test hypotheses relating to insights into consumer behaviour, to providenew ideas to feed the development process

**Mentoring and coaching**
- May mentor CMI Analysts

**You?**
- If you are someone who wants to shape your own world, who excels being in a culture where you can express yourself in a creative team environment, who wants to collaborate and learn together with teams who are as passionate as you are, then join us - and improve your world.- Your professional profile includes:
**Academic Background**
- University Degree/Masters Degree (or equivalent experience)

**Professional Experience**
- 7+ years of experience in market research

**Technical Skills**
- Verbal and written command of English (90%)
- In-depth understanding of inferential and multivariate statistics and experimental design

**Market Research Skills**
- Demonstrate competent knowledge and use of Market Research theory and qualitative and quantitative methodologies (protocols, designs,questionnaires etc.)

**Project Management**
- Plan, lead and communicates all required functional steps in the CMI project

**Statistics and Analysis**
- Expertise in analyzing large datasets and drawing strategic conclusions and possible effects
- Familiar with data reduction, consumer segmentation and driver analysis techniques to interrogate data from different perspectives, to develop hypotheses for fragrance development and arguments to support submissions
- Proficient in use of statistical software for analysis of research data (in locations where this is done in-house)

**Market Knowledge**
- Competent knowledge of market dynamics and trends for specific country, segment, category, or geographic area as required
- Understanding of fragrances (olfactory families, main benchmarks etc.)

**Our Benefits are**:

- Annual bonus.
- Medical insurance coverage.
- Career Development Opportunities with access to many virtual learning sessions.
- International working environment
- #LI-Onsite- At Givaudan, you contribute to delightful taste and scent experiences that touch people’s lives.
You work within an inspiring teamwork culture - where you can thrive, collaborate and learn from other talented and passionate people across disciplines, regions and divisions.
Every essence of you enriches our world.
Diversity drives innovation and creates closer connections with our employees, customers and partners.
Givaudan embraces diversity and is committed to building an inclusive environment where everyone impacts our world.

**Remote working**:Hybrid