Paid Search Manager

hace 2 semanas


Mexico City Sagan A tiempo completo

Job Title: Paid Search Manager - LATAM
Location:
Remote (EST Timezone)
Work Schedule: Monday-Friday, 09:00 AM to 05:00 PM EST

Job Overview:

We're seeking a skilled PPC / Google Ads Manager to join our dynamic team. This role requires a detail-oriented individual who thrives in a fast-paced environment and is passionate about digital marketing. As a PPC Manager, you will be responsible for managing our clients' pay-per-click (PPC) campaigns, enhancing their online presence, and driving measurable results.

Responsibilities:

  • Plan, develop, and implement comprehensive PPC strategies to increase brand visibility and conversions.
  • Manage, review, and perform daily account responsibilities associated with Google Ads, Bing, and other search platforms.
  • Monitor budget and adjust bids to gain better ROI.
  • Track KPIs to assess performance and pinpoint issues.
  • Produce reports for management (e.g., dashboards).
  • Provide creative copy suggestions and graphical ad templates.
  • Manage and optimize landing pages, ad copy, and other relevant areas.
  • Collaborate with teams to maintain and develop new campaigns for a wide range of clients.
  • Keep up to date with PPC and SEM trends and strategies.


Requirements:

  • Proven experience as a PPC Manager or Digital Marketing Specialist with hands-on experience in PPC campaign management.
  • Experience with data analysis and reporting.
  • Knowledge of SEO and digital marketing concepts.
  • Familiarity with multiple platforms (e.g., Ads, Facebook Ads, Bing) is a plus.
  • Google Ads certification is a plus.
  • Excellent communication skills.
  • Analytical thinking with strong math skills.
  • A keyword research tool like Ahrefs, Semrush

Nice to haves:

  • Basecamp
  • Optmyzr

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