Manager, CRM Operations

hace 1 semana


Ciudad de México Warner Bros. Discovery A tiempo completo

**_Welcome to Warner Bros. Discoverythe stuff dreams are made of._****Who We Are**When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s nextFrom brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.**_ YOUR NEW ROLE_****_ YOUR ROLE ACCOUNTABILITIES_**- Oversee day-to-day CRM operations, ensuring timely and error-free delivery of all campaigns- Manage relationships with Marketing and Creative teams, providing best practices, brainstorming campaign ideas, and regularly iterating on the campaign process to enhance speed and efficiency- Collaborate closely with the MarTech team on new CRM feature/data requirements, troubleshooting, and roadmap prioritization- Develop complex messaging journeys for lifecycle campaigns (e.g., onboarding, rescue)- Manage end-to-end campaign ops process from request intake through scheduling- Measure and report on CRM operational performance, providing actionable insights to enhance processes- Stay abreast of industry trends and best practices**_ QUALIFICATIONS & EXPERIENCE_**- 5+ years of experience in CRM Operations with enterprise-level ESP and/or marketing automation tools; strong preference for **Braze** experience- Experience coding with HTML, or any similar coding language- Advanced experience in building automated campaigns through a journey-building platform- Advanced experience in audience segmentation and datapoint management- Ability to liaise with creative, engineering, technical, marketing, analytics and business teams- Strong team focus with outstanding organizational and resource management skills**How We Get Things Done****Championing Inclusion at WBD


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