Marketing Brand Manager

hace 3 semanas

Ciudad de México Viatris A tiempo completo

Viatris Healthcare México S. de R.L. de C.V

Chez Viatris, nous envisageons la santé non pas telle qu'elle est mais telle qu'elle devrait être. Nous agissons avec courage et notre positionnement unique est source de stabilité dans un monde où les besoins en matière de santé sont en constante évolution. Viatris permet à chacun dans le monde entier de vivre en meilleure santé à chaque étape de sa vie. Via trois axes majeurs:

Accès : En fournissant des médicaments de haute qualité et reconnus, quels que soient le lieu de résidence ou la situation de chaque patient.

Leadership : En favorisant l’évolution de nos activités de façon durable et le développement de solutions innovantes pour améliorer la santé des patients.

Partenariat : En valorisant notre expertise collective afin de donner accès à tous à nos produits et services.

Every day, we rise to the challenge to make a difference and here’s how the Marketing Brand Manager role will make an impact:

The Marketing Brand Manager is responsible to:

- Craft and execute strategies to market EP brand (e.g., messaging, product grouping, relevant collateral, assess and prioritize, etc.).

- Develop local market life-cycle strategies (i.e. line extension, new indications) by collaborating with stakeholders in other Commercial Units.

- Forecast and track brand performance (sales and supply).

- Develop channel-specific approaches for key customer segments (e.g., retail, hospitals, governments, etc.).

- Engage in brand-specific campaigns (e.g., reminder campaigns or occasional content refreshes).

- Provide market insights to relevant Senior Regional EP Leads.

- Highlight and support opportunities for local partnerships.

- Serves as a local marketing expert for key non-HCP customer segments.

Key responsibilities for this role include:

  • Full responsibility on sales and profitability of the 2 brands.

  • Demonstrate full understanding of HF, executing a collaboration between Viatris-Novartis as partnership.

  • Collaborate to develop the business plan for the assigned brands.

  • Develop sales materials, execution of marketing strategy.

  • Assess revenue potential for product.

  • Map relationships with stakeholders, customer journeys, and market dynamics to define transformation priorities (Interactions with Doctors, Patients, e-commerce B2B/B2C, among others).

  • Design Omnichannel Strategy and implementation.

  • Develop an innovative strategy and tactics that optimize relationships with key stakeholders.

The basic qualifications for this role are:

  • Over 2-4 years of experience in marketing, commercial or operations.

  • University degree in role-related careers.

  • Fluent in Spanish and English.

  • Strong people and business leadership skills.

  • Strong strategic thinking.

  • Negotiation skills.

  • Cross-functional work capacity.

  • Strong in Finance (P&L and GTN clear understanding).

  • High capacity of teamwork.

  • Strong interpersonal relationship capacity.

  • Communication Skills.

  • Negotiation skills.

Chez Viatris, nous proposons des salaires compétitifs, des bénéfices et un environnement inclusif au sein duquel vous pouvez mettre à profit votre expérience, vos perspectives et vos compétences pour aider à avoir un impact positif sur la vie des autres.

#J-18808-Ljbffr

  • Brand Manager

    hace 1 mes

    México The Brand Industry A tiempo completo

    ¡**Descripción**: ¡Únete al equipo Brand Industry como Brand Manager y lleva tu pasión por el mundo de la creatividad al siguiente nível! ¡Te estamos buscando! **Sobre Nosotros**: En Brand Industry, creemos en el poder de un equipo unido y apasionado, somos una agencia con más de 6 años de experiência en el ramo de Marketing Digital. Impulsamos...

  • Brand Marketing sr. Manager

    hace 3 días

    Ciudad de México, Ciudad de México LEVI'S A tiempo completo

    JOB DESCRIPTIONThe Senior Brand Manager for the LATAM region to oversee the development and execution of brand strategies that align with Levi's global vision. The Senior Brand Manager will be responsible for managing a team and developing integrated marketing campaigns that drive brand awareness, engagement, and revenue growth across LATAM markets. The...

  • Brand Manager B2C

    hace 4 semanas

    Ciudad de México, Ciudad de México Robert Walters A tiempo completo

    Agencia de productos audiovisuales está en búsqueda de su siguiente Brand Manager B2C.Para poder ser considerad@ en el proceso de Brand Manager B2C, deberás cumplir con los siquientes requisitos:Lic. terminada en en Comunicación, Mercadotecnia, Mercadotecnia Digital, o afin. Experiencia mínima de 5 años en colocación de producto a través de medios...

  • Marketing Brand Manager

    hace 3 semanas

    Ciudad de México 3842 Viatris Healthcare México S. de R.L. de C.V A tiempo completo

    At VIATRIS, we see healthcare not as it is but as it should be. We act courageously and are uniquely positioned to be a source of stability in a world of evolving healthcare needs. Viatris empowers people worldwide to live healthier at every stage of life. We do so via: Access – Providing high quality trusted medicines regardless of geography or...

  • Marketing Brand Manager

    hace 3 semanas

    Ciudad de México Viatris Inc. A tiempo completo

    Viatris Healthcare México S. de R.L. de C.V En VIATRIS, vemos la atención médica no como es, sino como debe ser. Actuamos con valentía y estamos en una posición única para ser una fuente de estabilidad en un mundo de necesidades de atención médica en evolución. Viatris permite a las personas de todo el mundo vivir de manera más saludable en cada...

  • Brand Marketing Manager

    hace 2 semanas

    Ciudad de México Paper Street Media A tiempo completo

    Who we are - We are web-based video-on-demand networks with a focus on adult entertainment, based out of Downtown Miami. We are a group of creative souls with diverse backgrounds. If you are also a true believer of work hard & play hard, this is the place to be. At PSM, you will enjoy a fun & casual environment, team-building retreats, startup spirits, and...

  • Brand Manager

    hace 1 mes

    Ciudad de México Merama A tiempo completo

    **Our Miind Team** Miind is hiring, and is also one of the Merama brands! The marketing team of Miind is the tactical and strategic engine of Miind Brands responsible for the launch and development of new brands born digitally native but with an omnichannel approach. We do whatever it takes to launch great disruptive brands throughout Latam that really...

  • Director Brand Marketing, Midscale

    hace 4 semanas

    Ciudad de México Marriott International, Inc A tiempo completo

    **Job Number** 23061422 **Job Category** Brand Management **Location** Mexico Regional Office, Ejercito Nacional No. 350 Suite 4C, Mexico City, MÉX, Mexico **Schedule** Full-Time **Located Remotely?** Y **Relocation?** N **Position Type** Management  *** The Director for Midscale Brand Management & Marketing, CALA is responsible for driving brand...

  • Brand Manager

    hace 4 semanas

    México Wild 2022 A tiempo completo

    Brand Manager | Vacante remota para diferentes países de LATAM Creamos mejores negocios, mejores culturas y mejores marcas. Wild es una agencia creativa que diseña conceptos de comunicación de marca que se inspiran en verdades humanas, y que se despliegan de manera coordinada en puntos de contacto físicos y digitales. Nuestro ecosistema creativo se...

  • Marketing Group Manager

    hace 1 mes

    Ciudad de México, Ciudad de México PUIG, S.L. A tiempo completo

    The OpportunityAs Marketing Group Manager your mission is to prepare and put in place the Marketing Plan for Rabanne and Penhaligon ́s, in order to accomplish objectives fixed in terms of market share, net revenues, profitability and brand building.What you ́ll get to doPlanning of different Marketing strategies for the brands above mentioned for different...

  • Marketing Group Manager

    hace 1 mes

    Ciudad de México PUIG, S.L. A tiempo completo

    The Opportunity As Marketing Group Manager your mission is to prepare and put in place the Marketing Plan for Rabanne and Penhaligon´s, in order to accomplish objectives fixed in terms of market share, net revenues, profitability and brand building. What you´ll get to do Planning of different Marketing strategies for the brands above mentioned for...

  • Associate Brand Manager

    hace 4 semanas

    Ciudad de México Progressive Automations A tiempo completo

    **Company Overview** Established in 2008, Progressive Automations Inc is one of the top manufacturers and distributors of linear actuators and linear motion control products worldwide. Our team of expert engineers is creative, energetic, and innovative, with years of experience and a passion for what we do. We are looking for a Brand Manager to participate...

  • Brand Manager

    hace 1 mes

    México Kellogg Company A tiempo completo

    As a **Brand Manager **you will lead brands locally to ensure business growth, Brand Value strength and development across retail environments, assuring alignment with category strategy. **HERE’S A TASTE OF WHAT YOU’LL BE DOING** - Provide input for annual business planning. - Develop and execute brand commercial plans across retail environments. - Give...

  • Director, Luxury Brand Marketing

    hace 4 semanas

    Ciudad de México Marriott International, Inc A tiempo completo

    **Job Number** 23061417 **Job Category** Brand Management **Location** Mexico Regional Office, Ejercito Nacional No. 350 Suite 4C, Mexico City, MÉX, Mexico **Schedule** Full-Time **Located Remotely?** Y **Relocation?** N **Position Type** Management *** **CANDIDATE PROFILE** **Experience and Education** - 5 to 7 years of relevant experience in...

  • Sr. Brand Manager

    hace 4 semanas

    México coty A tiempo completo

    SOLICITUD DE BÚSQUEDA DE PERSONAL/ **PUESTO**: MARKETING BRAND MANAGER (MAKE UP & FRAGRANCES) **DEPARTAMENTO**: MARKETING **DIVISIÓN**: PRESTIGE **MANAGER DIRECTO**: SR PRESTIGE MARKETING BRAND MANAGER **GERENTE/DIRECTOR**: MARKETING DIRECTOR **FECHA ESTIMADA DE INGRESO**: ABRIL/MAYO 2024 DESCRIPCION DEL PUESTO Y RESPONSABILIDADES **DESCRIPCION DEL...

  • Brand Marketing

    hace 4 semanas

    Ciudad de México CG A tiempo completo

    Empresa **líder en la distribución de productos Gourmet** **BRAND MARKETING- SECTOR RETAIL** **¿Qué necesita tener?** Licenciatura trunca o concluida Facilidad de traslado a metro Polanco Experiência: en el área de marketing comercial en el sector de retail (preferentemente), seguimiento de ventas y posicionamiento del producto. **¿Qué te...

  • Manager Brand Communication Training/Sportwear/Outdoors

    hace 3 semanas

    Ciudad de México, Ciudad de México ADIDAS A tiempo completo

    Purpose & Overall Relevance for the Organization:Execute the Market Brand Strategy locally and ensure consistent execution in country sub-units (if applicable) through integrated plans across all communication channels supporting brand and category objectives.Key Responsibilities:Set Brand objectives in accordance with Brand KPI direction provided in the...

  • Brand Manager

    hace 1 mes

    Ciudad de México Zubale Spanish A tiempo completo

    Hola! Gracias por la curiosidad **Quiénes somos** Buscamos líderes con espíritu emprendedor y pasión por la construcción y ejecución de proceses. Esta es una oportunidad única en América Latina para trabajar con una startup bien financiada con un crecimiento exponencial. Nuestros fundadores son graduados de Harvard Business School con amplia...

  • Brand Manager Credits

    hace 1 mes

    Ciudad de México DiDi Global A tiempo completo

    Company Overview: DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and...

  • Corporate Brand and Comms Manager

    hace 4 semanas

    Ciudad de México Sodexo Benefits & Rewards Services A tiempo completo

    Corporate Brand and Comms Manager (Short-Term Assignment) - **Be the change. Let’s go above and beyond** Are you looking for your next challenge that makes sense, within a Globally renowned company with the fast-growing pace from a start-up? Yes, the best of all worlds exists! We are Sodexo Benefits and Rewards Services (BRS), an entity of Sodexo,...