Manager Modern Trade Category

hace 1 mes

Ciudad de México The Coca-Cola Company A tiempo completo

**IMPORTANT: Contract duration will be only for 6 month with no possibility for extension, please keep this in mind before applying.**

**W**hy being part of Coca-Cola Latin America?**

We’re accelerating our momentum as the fastest growing large consumer goods company in Latin America. People are our focus when we’re collaborating with our diverse network of locally connected bottling partners, and when we’re returning every drop of water we use to communities and nature. We empower our employees to challenge the status quo, make bold recommendations, experiment and adapt, so we can grow together and make a great business even better.

**What you'll do for us**:

- Key Objective: ensure the optimal portfolio placing and display to maximize consumer/shopper interaction and sales, and meet the financial targets for the categories, by setting right architecture, space allocation, planogram, visual merchandising and stock management.
- Key Deliverables: use data-driven planograms to ensure that our portfolio have the right amount/quality of shelf space and also the correct placement on the drop. Engage retailers to implement the suggested plans, aligned with their strategy, to contribute to the overall performance of the business.
- Ensure correct product assortment is provided to the consumer/shopper path at the right price and at the right time. This is achieved through data analysis of market and shopper behavior to define and implement a strategy that increases inventory turnover across the portfolio. Consider competitive landscape and decide which products to add to a range or to eliminate, if necessary.
- Floor Planning: design store layout, considering the store flow, aisle spacing and creation of hot spots.
- Assortment planning: define the product range to fulfill consumer/shopper needs and achieve Customer targets. This can be for an individual store or for different clusters.
- Space Allocation and Management: use data analysis to allocate shelf space according to the performance of each product.
- Visual Merchandising: through the use of planograms, display products in a way that is visually appealing to the consumer/shopper. Use tools, such as brand blocking.
- Inventory Control: analyze days on hand to ensure that a product has enough facings on a shelf to avoid out of stocks and over stocked products.
- Promotion Planning: collaborate to plan and implement defined promotions and marketing strategies.

**Qualifications and Requirements**:

- 3+ years of leadership experience in category management, customer management and commercial capabilities
- Market knowledge related to products, consumer needs and the retail environment
- Knowledge of category management principles
- Strong planning, communication, and collaboration skills
- Ability to think from planning to execution and System’s customer, commercial and brand management

**What We Can Do For You**
- Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Sprite, Fanta, Powerade, Fuzetea and more
- Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, and restaurants
- ** Purpose Driven**: Purpose driven approach that empowers our people to protect the environment and communities we serve while delivering safe & quality products**.**
- ** Global Connections**:Allows you to develop, enhance and maintain global connections that allow us to move faster and learn from others.
- ** Community of Belonging**:We’re an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work.

**Skills**

Modern Trade Sales; Retail Store Design; Planograms (POGs); Category Management; Space Planning; Retail Environment; Modern Trade
**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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