Consumer Insights Manager

hace 6 meses

Miguel Hidalgo, México PepsiCo A tiempo completo

Overview:
**We Are PepsiCo**

Join PepsiCo and dare to transform We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.

Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries. In PepsiCo Mexico is one of the most important consumer products companies in the country. Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.

A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.

**Know a little more**:PepsiCoJobs

**Join PepsiCo, dare to transform.**

**Responsibilities**:
**The Opportunity**

Execute descriptive Analytics agenda within Commercial Areas Process embedding them in Business process, developing visualization capability and automate & enhanced reporting, while defining strategies and resources priorization. Lead Business Intelligence operational and comercial relationship with Nielsen in México for Snack and C&C categories.

**Your Impact**

As Business Analytics Assoc Manager your scope would consist of:

- Ensure that all PepsiCo´s market data is reliable in terms of quality and timing.
- Develop the Market analysis for FOODS categories across sector, answering main key business questions with data visualization, reporting and descriptive analysis.
- Develop and execute visualization capability across sector and categories enhancing report automation and interactive dashboards generation across sector and categories.
- Automated and enhanced visualization capability across sector evolving from static reports in excel to interactive dashboards on Tableau software.
- Develop the integration and recommendation of holistic solutions to key business questions based on market dynamics, macroeconomic situation and consumer trends to develop strategies for the channel to help grow the business.
- Influence with insights and added value the AOP / SBP Channels processes helping them to build their strategies with data that validates the relevance of initiatives for our business commercial partners and Shoppers.
- Manage and optimize Business Intelligence budget seeking synergies between channels, across sector to determine the optimal use of the resources allocated to insights.

Qualifications:
**¿Who Are We Looking For?**
- Marketing, Engineer and Business Administration.
- Master´s degree in Business, Marketing, Planning Strategy (Desired).
- 5 years of experience in F&B industry or massive consumption market.
- 100% English language proficiency both oral and written.
- Experience in developing and implementing successful projects with focus on results, to manage projects that impact business objectives.
- Ability to manage problems from complex to simple.
- Strong communication and Story telling.
- Analytical thinking with proven ability to connect data & generate insights, as well as future forces of change, and deliver clear outlook scenarios along with implications for the business.
- Proven influencing and perseverance skills to tailor recommendation to the needs of stakeholders and effectively engage them to obtain commitment and drive impact.
- Proven ability to turn the complex into the simple, to cut through and focus on what really matters and tell simple story.
- Operates effectively in matrix relationships across organizational boundaries.
- CPG Experience (Desired).

**What can you expect from us**:

- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, vetera

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